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Football Dice Game

a small market ($6K/yr) — Football Dice Game doesn't clear our bar today.

Flapen Score

37
Skip it

Ranks 2,483 of 3,143 Toys & Games niches · −9 vs the category median of 46

Market size 1Growth 17Conversion 8Competition 16Returns 65Price range 85Avg price 94Brand share 28Review moat 97Quality gap 85
This niche Category average · 3,143 niches

Is Football Dice Game profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Football Dice Game is a $6K/yr Amazon United States market (41K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 37/100.

Football Dice Game: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -16.5% over the last 90 days and 0.6% of searches end in a purchase.

$6K

revenue / yr

Units sold / yr1K
Search volume / yr-16.5%41K
Conversion rate0.6%
Avg price$22.68

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers9 · 12
Top-5 product click share81%
Open market12%
Avg brand age52 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 11 products

Sponsored placement73%
New entrants (1y)7· 0 succeeded
Avg rating4.2★
Avg reviews52

Top Football Dice Game products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

$0$563$1K$2K$2K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

9 rising

Sellers

12

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

7%

  • FoxMind23%
  • Poliveyy22%
  • Kivan Base17%
  • Masterpieces13%
  • YIGOGOYI12%
  • BLUE DRAGON5%
  • Open — no brand owns it (3 brands, 7%)

Football Dice Game demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume41KCVR0.6%Products11Brands9Top 5 Brands88%OOS Rate6.0%Rating4.2★Reviews52Avg BSR#1,086
3K2KSpike '26Prime Day '26Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26

Top Football Dice Game search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • football dice game24K/yr
  • football dice10K/yr
  • football dice board game4K/yr
  • football game board3K/yr

What reviews say buyers love and hate about Football Dice Game

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Fun/Entertainment Experience40%

Very fun

Ease Of Use11%

Easy and fun

Quality-Overall5%

The quality is solid, and having everything included—dice, cup, and score sheets—makes it easy to jump right into the game

Advertised Vs Actual Product5%

it is as advertised

Instructions/User Manual/Troubleshooting5%

The instructions are fairly clear

What buyers complain about

45% of reviews
Instructions/User Manual/Troubleshooting18%

The instructions for the football version are even worse

Size-Overall12%

ALOT smaller than I realized

Noise Level5%

Although it is loud

Strength3%

My one criticism is that the football field mat they provide to play the game on is not very sturdy

Thickness3%

The game mat/board is actually thick

Football Dice Game return rate & reasons

Why buyers send it back, as a share of all return requests.

2.4%

Return rate

12%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defective Material/Parts
14%
2Instructions/User Manual/Troubleshooting
14%
3Value For Money
10%
4Size-Overall
10%
5Fun/Entertainment Experience
10%

Common Football Dice Game questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Football Dice Game 37/100 on Amazon United States — Skip it. The niche generates $6K/yr across 11 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved -16.5% over the last 90 days.
Football Dice Game buyers on Amazon United States complain most about Instructions/User Manual/Troubleshooting, Size-Overall, Noise Level, the themes mined from the niche's reviews. Its return rate is 2.4%.