Football Card Binder

Shoppers searched for this 431K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -49.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $446K a year.

Searches, last 12 months

431K

Growth, 90 days vs prior 90

-49.7%

Conversion, latest week

5.6%

Market size, estimated

$446Ka year

Peak month

December5.8× the quietest month

Top search term

football card binder239K searches a year

Listings sell for $18.38 on average, from $8.05 to $37.75. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $18.38 that is $5K to $9K a year per listing.

Average price

$18.38inside the $15 to $100 sweet spot

Price range

$8.05–$37.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

1.1%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #474 within Collectible Display & Storage. It carries 605 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

6.1%

Average rank

#474in Collectible Display & Storage

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

605per listing

Listings tracked

56

18 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

4Amazon's first-year sales bar

Average brand age

26 months