Foam Slime
soft demand (-13.4% this quarter) — Foam Slime doesn't clear our bar today.
Flapen Score
Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 46
Is Foam Slime profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Foam Slime is a $166K/yr Amazon United States market (322K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 49/100.
Foam Slime: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -13.4% over the last 90 days and 3.6% of searches end in a purchase.
$166K
revenue / yr
Who owns the niche?
The top 5 brands hold 89% of demand, so 11% of the market is open.
11%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 17 products
Top Foam Slime products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Silly Foam Creative Modeling Foam Beads 1-Pack of 6 Neon Pastel Colors Perfect for Preschool and Kids Arts & Crafts Sensory Play STEM Travel Toy Easter Basket Stuffers Non-Toxic (Age 3+)
- Price
- $11.80
- Rating
- 3.7/5
- Reviews
- 110
- Age
- 3y ago
Silly Foam Creative Modeling Foam Beads 1-Pack of 6 Primary Colors Easy Clean Up Perfect for Preschool and Kids Arts & Crafts Sensory Play STEM Travel Toy Holiday Gifts Non-Toxic (Age 3+)
- Price
- $14.05
- Rating
- 4.2/5
- Reviews
- 392
- Age
- 3y ago
Play-Doh Scented Foam Slime for Kids Teal Cookie Scent Popular Toys Gifts and Party Favors
- Price
- $5.19
- Rating
- 3.9/5
- Reviews
- 792
- Age
- 10mo ago
Educational Insights Playfoam Party Pack
- Price
- $17.30
- Rating
- 4.6/5
- Reviews
- 1,756
- Age
- 15y ago
Play-Doh Scented Slime Variety Pack 6-Pack Variety Super Stretch Foam Butter & Cloud Slime (Strawberry Grape Cotton Candy Blue Raspberry Watermelon Citrus Scented) Gifts and Party Favors
- Price
- $9.67
- Rating
- 4.0/5
- Reviews
- 877
- Age
- 1y ago
Trending
90-day click momentum
Foam Beads Play Kit - 15 Pack Modeling Foam Beads Slime for Kids
- Price
- $9.87
- Rating
- 3.8/5
- Reviews
- 28
- Age
- 5mo ago
Silly Foam Creative Modeling Foam Beads 2-Pack of 6 Primary + 6 Neon Pastel Blocks No-Slime No-Mess Perfect for Preschool Kids Arts & Crafts Sensory Play STEM Travel Toy Non-Toxic (Age 3+)
- Price
- $24.53
- Rating
- 4.2/5
- Reviews
- 392
- Age
- 2y ago
Creativity for Kids Sensory Surprise Ocean Kit | Crunchy Sensory Foam Toy for Kids | Dig Squish & Discover Hidden Ocean Surprises | Mess-Free Screen-Free Play (Ages 4+)
- Price
- $9.63
- Rating
- 4.0/5
- Reviews
- 19
- Age
- 5mo ago
Silly Foam Creative Modeling Foam Beads 2-Pack of 6 Primary Colors Easy Clean Up Perfect for Preschool and Kids Arts & Crafts Sensory Play STEM Travel Toy Holiday Gifts Non-Toxic (Age 3+)
- Price
- $24.50
- Rating
- 4.2/5
- Reviews
- 392
- Age
- 2y ago
Silly Foam Creative Modeling Foam Beads 1-Pack of 6 Neon Pastel Colors Perfect for Preschool and Kids Arts & Crafts Sensory Play STEM Travel Toy Easter Basket Stuffers Non-Toxic (Age 3+)
- Price
- $11.80
- Rating
- 3.7/5
- Reviews
- 110
- Age
- 3y ago
Newest
by launch dateFoam Beads Play Kit - 15 Pack Modeling Foam Beads Slime for Kids
- Price
- $9.87
- Rating
- 3.8/5
- Reviews
- 28
- Age
- 5mo ago
Creativity for Kids Sensory Surprise Ocean Kit | Crunchy Sensory Foam Toy for Kids | Dig Squish & Discover Hidden Ocean Surprises | Mess-Free Screen-Free Play (Ages 4+)
- Price
- $9.63
- Rating
- 4.0/5
- Reviews
- 19
- Age
- 5mo ago
Play-Doh Scented Foam Slime for Kids Teal Cookie Scent Popular Toys Gifts and Party Favors
- Price
- $5.19
- Rating
- 3.9/5
- Reviews
- 792
- Age
- 10mo ago
Play-Doh Scented Foam Slime for Kids Pink Cotton Candy Scent Popular Toys Gifts and Party Favors
- Price
- $5.58
- Rating
- 3.9/5
- Reviews
- 792
- Age
- 10mo ago
Play-Doh Scented Slime Variety Pack 6-Pack Variety Super Stretch Foam Butter & Cloud Slime (Strawberry Grape Cotton Candy Blue Raspberry Watermelon Citrus Scented) Gifts and Party Favors
- Price
- $9.67
- Rating
- 4.0/5
- Reviews
- 877
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
9 falling
Sellers
30
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
8%
- LYRK Collections47%
- Play-Doh18%
- Learning Resources13%
- Educational Insights7%
- Creativity for Kids4%
- MiKoom4%
- Open — no brand owns it (3 brands, 8%)
Foam Slime demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 3.2×
Top Foam Slime search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- floam84K/yr
- play foam51K/yr
- foam slime32K/yr
- playfoam42K/yr
- sensory foam21K/yr
- silly foam10K/yr
- play foam for kids18K/yr
- floam slime8K/yr
- fun foam7K/yr
- foam for kids7K/yr
What reviews say buyers love and hate about Foam Slime
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Smells amazing”
“The colors are very bright”
“Great assortment”
“Tons of fun”
“easy to clean”
What buyers complain about
57% of reviews“the scent is overpowering”
“Messy not sticky”
“Stains”
“Overpriced”
“Dull colors”
Foam Slime return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
20%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Foam Slime questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
