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Flesh and Blood Tcg

brand-locked demand (top 5 brands take 99% of clicks) — Flesh and Blood Tcg doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 1,583 of 3,143 Toys & Games niches · −1 vs the category median of 46

Market size 32Growth 17Conversion 24Competition 46Returns 93Price range 71Avg price 91Brand share 2Review moat 99Quality gap 53
This niche Category average · 3,143 niches

Is Flesh and Blood Tcg profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Flesh and Blood Tcg is a $151K/yr Amazon United States market (140K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Dec. Verdict: Skip it — 45/100.

Flesh and Blood Tcg: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -15.3% over the last 90 days and 1.9% of searches end in a purchase.

$151K

revenue / yr

Units sold / yr3K
Search volume / yr-15.3%140K
Conversion rate1.9%
Avg price$55.57

Who owns the niche?

The top 5 brands hold 99% of demand, so 1% of the market is open.

1%

open market share

Brands · sellers6 · 50
Top-5 product click share58%
Open market1%
Avg brand age35 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement36%
New entrants (1y)7· 2 succeeded
Avg rating4.4★
Avg reviews21

Top Flesh and Blood Tcg products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

$0$8K$15K$23K$30K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

6 falling

Sellers

50

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

58%

Top 20: 96%

Open market

0%

  • Legend Story Studios70%
  • Flesh & Blood23%
  • Tcg Elements4%
  • GCC1%
  • Rook Robot1%
  • CE1%

Flesh and Blood Tcg demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume140KCVR1.9%Products25Brands6Top 5 Brands99%OOS Rate9.3%Rating4.4★Reviews21Avg BSR#2,264
6K4KSpike '24Holiday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.5×

Top Flesh and Blood Tcg search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • flesh and blood63K/yr
  • flesh and blood tcg59K/yr
  • flesh and blood armory deck8K/yr
  • flesh and blood booster box4K/yr
  • flesh and blood blitz deck5K/yr

What reviews say buyers love and hate about Flesh and Blood Tcg

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Value For Money38%

Price good

Collectibles25%

Great set, highly recommend picking it up

Quality-Overall13%

The quality of everything is very nice

Reading/Writing Skills13%

Ok for learning how to play

What buyers complain about

50% of reviews
Instructions/User Manual/Troubleshooting50%

However, I was disappointed to learn when I opened the box that you get a play mat, 4 decks, and absolutely no instructions

Flesh and Blood Tcg return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

25%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Value For Money
50%
2Advertised Vs Actual Product
25%
3Quality-Overall
13%
4Display-Overall
13%

Common Flesh and Blood Tcg questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Flesh and Blood Tcg 45/100 on Amazon United States — Skip it. The niche generates $151K/yr across 25 tracked products. 2 of 7 products launched in the last 360 days are still selling. Search demand moved -15.3% over the last 90 days.
Search demand for Flesh and Blood Tcg on Amazon United States peaks in Dec, where the busiest month runs 1.5× the quietest.