Fisher Price Stacking Toy
FailThe top 5 brands take 96% of clicks, so Fisher Price Stacking Toy is a Fail.
- Flapen Score
- 38 / 100Ranks 2,364 of 3,143 Toys & Games niches · −8 vs the category median of 4638
- Market size
- $118K/yr119K searches / yr
- 90-day growth
- +0.3%search demand this quarter
- Competition
- 77%top-5 click share · 7 brands · 64 sellers
Flapen Score
Fisher Price Stacking Toy against its category
The dotted line is the Toys & Games average. Past it, Fisher Price Stacking Toy is stronger. Inside it, weaker.
Market
The Fisher Price Stacking Toy market on Amazon at a glance
Shoppers on Amazon United States searched for Fisher Price Stacking Toy 119K times last year and spent an estimated $118K. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 5.2% of those searches ended in a purchase.
Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $118K a year.
- Searches, last 12 months
- 119K
- Growth, 90 days vs prior 90
- +0.3%
- Conversion, latest week
- 5.2%
- Market size, estimated
- $118Ka year
- Peak month
- December5.2× the quietest month
- Top search term
- fisher price stacking rings26K searches a year
02 · Price
A sale here is worth $18.87.
Listings sell for $18.87 on average, from $4.71 to $74.93. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $18.87 that is $5K to $9K a year per listing.
- Average price
- $18.87inside the $15 to $100 sweet spot
- Price range
- $4.71–$74.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$9K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
29% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #308 within Early Development & Activity Toys. It carries 22,964 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 29%
- Prime listings
- 86%
- Out of stock, average day
- 5.3%
- Average rank
- #308in Early Development & Activity Toys
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 22,964per listing
- Listings tracked
- 14
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Fisher Price Stacking Toy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
64
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
2%
- Brand 158%
- Brand 223%
- Brand 36%
- Brand 46%
- Brand 53%
- Brand 62%
- Open — no brand owns it (1 brand, 2%)
Demand
Fisher Price Stacking Toy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.2×
Search terms
Top Fisher Price Stacking Toy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fisher price stacking rings26K/yr
- fisher price rock a stack12K/yr
- ring toys for baby9K/yr
- fisher price ring stacker7K/yr
- ring toy8K/yr
- giant stacking rings9K/yr
- ring stacking toy4K/yr
- stackable rings baby toy6K/yr
- fisher price stacking toy12K/yr
- fisher price giant rock a stack5K/yr
Reviews and returns
What reviews say buyers love and hate about Fisher Price Stacking Toy
We read the reviews and the return reasons for every product selling here.
“the rings are very large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fisher Price Stacking Toy questions
Answered from the same tracked data.