Female Action Figures
FailBuyers convert on only 0.4% of searches, so Female Action Figures is a Fail.
- Flapen Score
- 39 / 100Ranks 2,263 of 3,143 Toys & Games niches · −7 vs the category median of 4639
- Market size
- $47K/yr233K searches / yr
- 90-day growth
- -7.8%search demand this quarter
- Competition
- 33%top-5 click share · 20 brands · 486 sellers
Flapen Score
Female Action Figures against its category
The dotted line is the Toys & Games average. Past it, Female Action Figures is stronger. Inside it, weaker.
Market
The Female Action Figures market on Amazon at a glance
Shoppers on Amazon United States searched for Female Action Figures 233K times last year and spent an estimated $47K. The top 5 brands take 81% of clicks. Demand peaks in Jan–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.
- Searches, last 12 months
- 233K
- Growth, 90 days vs prior 90
- -7.8%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $47Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- catwoman action figure42K searches a year
02 · Price
A sale here is worth $53.88.
Listings sell for $53.88 on average, from $11.11 to $352.03. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $53.88 that is $0 to $5K a year per listing.
- Average price
- $53.88inside the $15 to $100 sweet spot
- Price range
- $11.11–$352.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 2.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
28% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #12,223 within Statues, Bobbleheads & Busts. It carries 282 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 28%
- Prime listings
- 66%
- Out of stock, average day
- 10.7%
- Average rank
- #12,223in Statues, Bobbleheads & Busts
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 282per listing
- Listings tracked
- 53
04 · Newcomers
11 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 14
- Successful launches
- 11Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Female Action Figures products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Medicom DC Comics: Batman Hush: Catwoman Mafex Action Figure Multicolor
- Price
- $94.87
- Rating
- 4.7/5
- Reviews
- 84
- Age
- 6y ago

McFarlane Toys- DC Multiverse Batgirl (DC Classic) 7in Action Figure
- Price
- $29.68
- Rating
- 4.8/5
- Reviews
- 45
- Age
- 10mo ago

McFarlane Toys Catwoman Mask Halfway (The Batman) Gold Label 7 Figure Black
- Price
- $22.17
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

McFarlane Toys- DC Direct Batgirl (DC Classic) 7in Action Figure Digital Collectible
- Price
- $29.64
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 8mo ago

McFarlane Toys DC Multiverse Batgirl from Batman: Three Jokers 7 Action Figure with Accessories
- Price
- $29.08
- Rating
- 4.7/5
- Reviews
- 868
- Age
- 4y ago
Trending
estimated 90-day click momentum
McFarlane Toys- DC Multiverse Batmissile (Batman Returns) Vehicle
- Price
- $95.91
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 2mo ago

Medicom DC Comics: Batman Hush: Catwoman Mafex Action Figure Multicolor
- Price
- $94.87
- Rating
- 4.7/5
- Reviews
- 84
- Age
- 6y ago

McFarlane Toys Catwoman Mask Halfway (The Batman) Gold Label 7 Figure Black
- Price
- $22.17
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

TAMASHII NATIONS Bandai S.H. Figures Cat Woman The Dark Knight
- Price
- $120.54
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 8y ago

Marvel Legends Series Gamerverse Black Cat Felicia Hardy Spider-Man 2 Video Game-Inspired Collectible 6 Inch Action Figure
- Price
- $25.01
- Rating
- 4.8/5
- Reviews
- 381
- Age
- 1y ago
Newest
by launch date
McFarlane Toys- DC Multiverse Batmissile (Batman Returns) Vehicle
- Price
- $95.91
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 2mo ago

McFarlane Toys- DC Direct Batgirl (DC Classic) 7in Action Figure Digital Collectible
- Price
- $29.64
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 8mo ago

McFarlane Toys-DC Multiverse Catwoman (Batman Returns) 7in Action Figure (Deluxe Theatrical Edition)
- Price
- $52.56
- Rating
- 4.7/5
- Reviews
- 50
- Age
- 10mo ago

McFarlane Toys-DC Multiverse The Penguin (Batman Returns) 7in Action Figure (Deluxe Theatrical Edition)
- Price
- $44.22
- Rating
- 4.7/5
- Reviews
- 95
- Age
- 10mo ago

McFarlane Toys-DC Multiverse Batman (Batman Returns) 7in Action Figure (Deluxe Theatrical Edition)
- Price
- $46.50
- Rating
- 4.5/5
- Reviews
- 85
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.
Brands
20 rising
Sellers
486
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
33%
Top 20: 69%
Open market
16%
- McFarlane Toys62%
- Medicom10%
- Mattel3%
- DC Comics3%
- hanky panky3%
- TAMASHII NATIONS3%
- Open — no brand owns it (14 brands, 16%)
Demand
Female Action Figures search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 1.7×
Search terms
Top Female Action Figures search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- catwoman action figure42K/yr
- catwoman figure22K/yr
- batgirl action figure26K/yr
- mcfarlane catwoman14K/yr
- mcfarlane batman returns36K/yr
- batgirl figure10K/yr
- catwoman statue7K/yr
- batman returns mcfarlane30K/yr
- mcfarlane batgirl12K/yr
- cat woman action figures4K/yr
Reviews and returns
What reviews say buyers love and hate about Female Action Figures
We read the reviews and the return reasons for every product selling here.
“Cheap toy good to look at thats it”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Female Action Figures questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








