Fast and Furious Lego

Shoppers searched for this 248K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -37.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

248K

Growth, 90 days vs prior 90

-37.7%

Conversion, latest week

0.3%

Market size, estimated

$27Ka year

Peak month

December7.9× the quietest month

Top search term

suki lego car93K searches a year

Listings sell for $41.01 on average, from $19.34 to $135.57. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $41.01 that is $0 to $4K a year per listing.

Average price

$41.01inside the $15 to $100 sweet spot

Price range

$19.34–$135.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

1.4%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #892 within Storage & Accessories. It carries 1,520 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

85%

Out of stock, average day

7.3%

Average rank

#892in Storage & Accessories

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

1,520per listing

Listings tracked

13

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

25 months