Farkle
FailThe top 5 brands take 92% of clicks, so Farkle is a Fail.
- Flapen Score
- 49 / 100Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 4649
- Market size
- $889K/yr532K searches / yr
- 90-day growth
- -1.8%search demand this quarter
- Competition
- 76%top-5 click share · 8 brands · 35 sellers
Flapen Score
Farkle against its category
The dotted line is the Toys & Games average. Past it, Farkle is stronger. Inside it, weaker.
Market
The Farkle market on Amazon at a glance
Shoppers on Amazon United States searched for Farkle 532K times last year and spent an estimated $889K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 8.3% of those searches ended in a purchase.
Shoppers searched for this 532K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $889K a year.
- Searches, last 12 months
- 532K
- Growth, 90 days vs prior 90
- -1.8%
- Conversion, latest week
- 8.3%
- Market size, estimated
- $889Ka year
- Peak month
- December3.5× the quietest month
- Top search term
- farkle228K searches a year
02 · Price
A sale here is worth $20.17.
Listings sell for $20.17 on average, from $5.52 to $35.00. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $20.17 that is $50K to $61K a year per listing.
- Average price
- $20.17inside the $15 to $100 sweet spot
- Price range
- $5.52–$35.00
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- $50K–$61K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #85 within Dice Games. It carries 1,673 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #85in Dice Games
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 1,673per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Farkle products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Farkle Dice Game Family Game Night Travel Games Family Games 8+
- Price
- $7.74
- Rating
- 4.8/5
- Reviews
- 4,371
- Age
- 17y ago

Farkle Dice Games for Kids Dice Set Score Sheets Inc Family Game Night
- Price
- $8.54
- Rating
- 4.8/5
- Reviews
- 9,448
- Age
- 22y ago

Farkel Game Set with Deluxe Dice Rolling Tray Built-in Dice-Collection Channel 2 Sets of Dice 40-Sheet Scorepad Classic Family Game
- Price
- $24.01
- Rating
- 4.8/5
- Reviews
- 2,432
- Age
- 14y ago

Farkle Dice Games for Kids Dice Set Score Sheets Inc Family Game Night
- Price
- $15.50
- Rating
- 4.7/5
- Reviews
- 356
- Age
- 4y ago

Luck Lab Farkle Dice Tray and Storage Case - Includes Embedded Scoring Combinations 2 Sets of 6 Pearl Dice 40 Sheet Score Pad and Pen Holder for The Classic Family Game (Brown)
- Price
- $35.00
- Rating
- 4.7/5
- Reviews
- 391
- Age
- 2y ago
Trending
estimated 90-day click momentum
Luck Lab Farkle Dice Tray and Storage Case - Includes Embedded Scoring Combinations 2 Sets of 6 Pearl Dice 40 Sheet Score Pad and Pen Holder for The Classic Family Game (Brown)
- Price
- $35.00
- Rating
- 4.7/5
- Reviews
- 391
- Age
- 2y ago

Farkle Dice Game Family Game Night Travel Games Family Games 8+
- Price
- $7.74
- Rating
- 4.8/5
- Reviews
- 4,371
- Age
- 17y ago

Farkel Party Classic Dice Game | Official Licensed Farkle Set | 36 Dice 6 Cups Score Sheets & Storage Tin | Travel Dice Game for Family Game Night | 2+ Players Ages 8+
- Price
- $21.89
- Rating
- 4.8/5
- Reviews
- 1,768
- Age
- 18y ago

Farkle Dice Games for Kids Dice Set Score Sheets Inc Family Game Night
- Price
- $15.50
- Rating
- 4.7/5
- Reviews
- 356
- Age
- 4y ago

Luck Lab Farkle Dice Tray and Storage Case - Includes Embedded Scoring Combinations 2 Sets of 6 Pearl Dice 40 Sheet Score Pad and Pen Holder for The Classic Family Game (Grey and Turquoise)
- Price
- $34.99
- Rating
- 4.7/5
- Reviews
- 391
- Age
- 2y ago
Newest
by launch date
Demine Farkle Classic Dice Game Set Wooden Dice Tray with Storage Case 2 Sets of Dice Score Pad Pen Holder & Built-in Scoring Guide Family Game Night or Gift
- Price
- $28.46
- Rating
- 4.2/5
- Reviews
- 36
- Age
- 1y ago

Farkle Classic Dice Game Rainbow Kids Games Dice Games Family Games Travel Games Adult Games Board Games Dice Cup Dice Set Farkle Score Sheets Included Ages 8+
- Price
- $5.52
- Rating
- 4.8/5
- Reviews
- 301
- Age
- 1y ago

AUSIIBTO Dice Tray and Storage Case for Farkle Game - Includes Embedded Scoring Combinations 4 Sets of 6 Pearl Dice 50 Sheet Score Pad and Pen Holder for The Classic Family Game - Red and Black
- Price
- $26.48
- Rating
- 4.5/5
- Reviews
- 165
- Age
- 1y ago

NatldGs Farkle Dice Tray Farkle Dice Game with Tray and 2 Sets of 6 Dice 12 Wooden Dice Tray for The Classic Family Game
- Price
- $21.10
- Rating
- 4.5/5
- Reviews
- 72
- Age
- 2y ago

Luck Lab Farkle Dice Tray and Storage Case - Includes Embedded Scoring Combinations 2 Sets of 6 Pearl Dice 40 Sheet Score Pad and Pen Holder for The Classic Family Game (Brown)
- Price
- $35.00
- Rating
- 4.7/5
- Reviews
- 391
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
35
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
5%
- PlayMonster61%
- Farkel14%
- Luck Lab8%
- Continuum Games6%
- Regal Games3%
- NatldGs3%
- Open — no brand owns it (2 brands, 5%)
Demand
Farkle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 3.5×
Search terms
Top Farkle search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- farkle228K/yr
- farkle classic dice game123K/yr
- farkle classic dice game with tray31K/yr
- farkle game39K/yr
- farkel dice game16K/yr
- farkle dice14K/yr
- farkle board18K/yr
- travel farkle8K/yr
- farkle dice game10K/yr
- farkel8K/yr
Reviews and returns
What reviews say buyers love and hate about Farkle
We read the reviews and the return reasons for every product selling here.
“goggled the instructions”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Farkle questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








