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Fallout Funko Pop

Fail

Demand is soft, at -47.3% this quarter, so Fallout Funko Pop is a Fail.

Flapen Score
40
40 / 100
Ranks 2,172 of 3,143 Toys & Games niches · −6 vs the category median of 46
Market size
$143K/yr166K searches / yr
90-day growth
-47.3%search demand this quarter
Competition
57%top-5 click share · 6 brands · 108 sellers

Flapen Score

Fallout Funko Pop against its category

The dotted line is the Toys & Games average. Past it, Fallout Funko Pop is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fallout Funko Pop market on Amazon at a glance

Shoppers on Amazon United States searched for Fallout Funko Pop 166K times last year and spent an estimated $143K. The top 5 brands take 99% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -47.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $143K a year.

Searches, last 12 months
166K
Growth, 90 days vs prior 90
-47.3%
Conversion, latest week
3.0%
Market size, estimated
$143Ka year
Top search term
fallout funko pop99K searches a year

02 · Price

A sale here is worth $29.12.

Listings sell for $29.12 on average, from $9.95 to $96.88. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $29.12 that is $3K to $7K a year per listing.

Average price
$29.12inside the $15 to $100 sweet spot
Price range
$9.95–$96.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

48% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #2,613 within Statues, Bobbleheads & Busts. It carries 257 reviews at 4.78 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
95%
Out of stock, average day
3.5%
Average rank
#2,613in Statues, Bobbleheads & Busts
Average rating
4.78 starsAmazon United States average 4.42 stars
Average reviews
257per listing
Listings tracked
21

04 · Newcomers

6 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
6Amazon's first-year sales bar
Average brand age
39 months

Products

Top Fallout Funko Pop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

108

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

57%

Top 20: 99%

Open market

0%

  • Brand 187%
  • Brand 26%
  • Brand 32%
  • Brand 42%
  • Brand 51%
  • Brand 61%

Demand

Fallout Funko Pop search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Holiday '25Spike '26OctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 6.4× · 10 of 12 months tracked

Search terms

Top Fallout Funko Pop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fallout funko pop99K/yr
  • funko pop fallout24K/yr
  • fallout funko31K/yr
  • funko fallout12K/yr

Reviews and returns

What reviews say buyers love and hate about Fallout Funko Pop

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Collectibles”
42%of negative reviews mention “Size-Overall”
0.9%of orders come back
“Big”
A buyer, on “Size-Overall”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Fallout Funko Pop questions

Answered from the same tracked data.