Fairy Wands

Shoppers searched for this 254K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $166K a year.

Searches, last 12 months

254K

Growth, 90 days vs prior 90

+3.9%

Conversion, latest week

4.1%

Market size, estimated

$166Ka year

Top search term

fairy wands48K searches a year

Listings sell for $15.96 on average, from $4.73 to $73.19. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $15.96 that is $2K to $4K a year per listing.

Average price

$15.96inside the $15 to $100 sweet spot

Price range

$4.73–$73.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

3.6%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #746 within Dress-Up Accessories. It carries 612 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#746in Dress-Up Accessories

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

612per listing

Listings tracked

75

13 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

5Amazon's first-year sales bar

Average brand age

33 months