Fairy Wand

Shoppers searched for this 695K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $311K a year.

Searches, last 12 months

695K

Growth, 90 days vs prior 90

+1.0%

Conversion, latest week

3.6%

Market size, estimated

$311Ka year

Peak month

October5.0× the quietest month

Top search term

fairy wand161K searches a year

Listings sell for $12.28 on average, from $3.22 to $29.42. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At $12.28 that is $1K to $3K a year per listing.

Average price

$12.28under the $15 to $100 sweet spot

Price range

$3.22–$29.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.8%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #137 within Dress-Up Accessories. It carries 835 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

5.0%

Average rank

#137in Dress-Up Accessories

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

835per listing

Listings tracked

79

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months