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Fabric Flower Bouquets Toys

Fail

Demand is soft, at -23.6% this quarter, so Fabric Flower Bouquets Toys is a Fail.

Flapen Score
43
43 / 100
Ranks 1,838 of 3,143 Toys & Games niches · −3 vs the category median of 46
Market size
$271K/yr306K searches / yr
90-day growth
-23.6%search demand this quarter
Competition
78%top-5 click share · 10 brands · 31 sellers

Flapen Score

Fabric Flower Bouquets Toys against its category

The dotted line is the Toys & Games average. Past it, Fabric Flower Bouquets Toys is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fabric Flower Bouquets Toys market on Amazon at a glance

Shoppers on Amazon United States searched for Fabric Flower Bouquets Toys 306K times last year and spent an estimated $271K. The top 5 brands take 82% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 306K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $271K a year.

Searches, last 12 months
306K
Growth, 90 days vs prior 90
-23.6%
Conversion, latest week
5.3%
Market size, estimated
$271Ka year
Top search term
flower making kit39K searches a year

02 · Price

A sale here is worth $16.61.

Listings sell for $16.61 on average, from $7.75 to $25.59. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $16.61 that is $25K to $33K a year per listing.

Average price
$16.61inside the $15 to $100 sweet spot
Price range
$7.75–$25.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$25K–$33K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #234 within Craft Kits. It carries 378 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
6.2%
Average rank
#234in Craft Kits
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
378per listing
Listings tracked
11

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
23 months

Products

Top Fabric Flower Bouquets Toys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

10 flat

Sellers

31

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

14%

  • Brand 152%
  • Brand 212%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (4 brands, 14%)

Demand

Fabric Flower Bouquets Toys search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '26DecJanFebMarAprMayJunJul

Peak months: Mar, Apr · busiest ÷ quietest = 5.5× · 8 of 12 months tracked

Search terms

Top Fabric Flower Bouquets Toys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flower making kit39K/yr
  • flower craft29K/yr
  • flower crafts for kids23K/yr
  • flower making kit for kids37K/yr
  • flower kit21K/yr
  • flower crafts16K/yr
  • flower maker18K/yr
  • flower maker for kids18K/yr
  • fabric flower bouquets toys26K/yr
  • flower craft kit10K/yr

Reviews and returns

What reviews say buyers love and hate about Fabric Flower Bouquets Toys

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Fun/Entertainment Experience”
13%of negative reviews mention “Ease Of Use”
1.8%of orders come back
“Awkward to use”
A buyer, on “Ease Of Use”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Fabric Flower Bouquets Toys questions

Answered from the same tracked data.