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Elvis Doll

Fail

Demand is soft, at -8.8% this quarter, so Elvis Doll is a Fail.

Flapen Score
48
48 / 100
Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 46
Market size
$87K/yr112K searches / yr
90-day growth
-8.8%search demand this quarter
Competition
34%top-5 click share · 15 brands · 155 sellers

Flapen Score

Elvis Doll against its category

The dotted line is the Toys & Games average. Past it, Elvis Doll is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Elvis Doll market on Amazon at a glance

Shoppers on Amazon United States searched for Elvis Doll 112K times last year and spent an estimated $87K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $87K a year.

Searches, last 12 months
112K
Growth, 90 days vs prior 90
-8.8%
Conversion, latest week
2.8%
Market size, estimated
$87Ka year
Peak month
December4.6× the quietest month
Top search term
elvis funko pop18K searches a year

02 · Price

A sale here is worth $28.20.

Listings sell for $28.20 on average, from $7.41 to $183.13. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $28.20 that is $0 to $3K a year per listing.

Average price
$28.20inside the $15 to $100 sweet spot
Price range
$7.41–$183.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #6,837 within Statues, Bobbleheads & Busts. It carries 383 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
82%
Out of stock, average day
4.5%
Average rank
#6,837in Statues, Bobbleheads & Busts
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
383per listing
Listings tracked
51

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Elvis Doll products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

15 rising

Sellers

155

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

34%

Top 20: 74%

Open market

20%

  • Brand 141%
  • Brand 212%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Elvis Doll search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.6×

Search terms

Top Elvis Doll search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elvis funko pop18K/yr
  • elvis doll8K/yr
  • elvis presley funko pop5K/yr
  • elvis bobblehead5K/yr
  • elvis figurine6K/yr
  • elvis ornament17K/yr
  • funko pop elvis4K/yr
  • elvis christmas ornaments14K/yr
  • elvis presley ornaments6K/yr
  • elvis christmas11K/yr

Reviews and returns

What reviews say buyers love and hate about Elvis Doll

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Gifting Purpose”
21%of negative reviews mention “Size-Overall”
2.1%of orders come back
“This is small”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Elvis Doll questions

Answered from the same tracked data.