Easter Chalk

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -96.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $139K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

-96.6%

Conversion, latest week

7.7%

Market size, estimated

$139Ka year

Peak month

April61.5× the quietest month

Top search term

egg chalk26K searches a year

Listings sell for $14.71 on average, from $9.09 to $25.61. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $14.71 that is $1K to $4K a year per listing.

Average price

$14.71under the $15 to $100 sweet spot

Price range

$9.09–$25.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

0.7%of orders · Amazon United States median 2.1%

44% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.1% of listings are out of stock. The average listing ranks #124 within Drawing & Painting Supplies. It carries 210 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

44%

Prime listings

100%

Out of stock, average day

19.1%

Average rank

#124in Drawing & Painting Supplies

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

210per listing

Listings tracked

18

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months