dune merchandise
Worth a lookShows a fragmented shelf (top 5 take 20% of clicks), but a small market ($65K/yr) keeps it on the watch list.
Competition
Great20%top-5 click share — an open shelf
Returns
Great1.0%return rate — above 5% kills the launch gate
Avg price
Great$20.17avg listing price — sweet spot $15–$100
Review moat
Good699.57avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.86–$136.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$65K$65K/yr · 221K searches
Growth
Bad-17.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, dune merchandise is a $65K/yr Amazon United States market (221K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
dune merchandise market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $101K–$121K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #30,440
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 76%
- Out of stock
- 2.0%
- Avg brand age
- 47 months
- Avg seller age
- 153 days
Competition & brand share
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
44 falling
Sellers
266
Top-5 brand share
66%
Top 20: 87%
Top-5 click share
20%
Top 20: 48%
Open market
31%
- theory1139%
- Legendary13%
- Bicycle7%
- strublfe4%
- LEGO4%
- Dune London3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -17.3% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 5.5×
Top dune merchandise search terms
- theory 1155K/yr
- dune merch31K/yr
- dune merchandise18K/yr
- dune shirt13K/yr
- gothic playing cards9K/yr
- girly playing cards9K/yr
- art playing cards7K/yr
- dune t shirt6K/yr
- hamilton playing cards17K/yr
- butterfly playing cards6K/yr
Top dune merchandise products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Hamilton Playing Cards by theory11 | 10th Anniversary Collectors Edition | Officially Licensed Broadway Musical | Custom Illustrated Deck | Gold Foil Embossed Tuck Box | Poker Size
theory11$12.934.6★14 rev
theory11 Dune Playing Cards Grey/Gold
theory11$13.254.8★244 rev
theory11 Avatar Playing Cards Eye of Eywa Edition | Official Collectors Deck | Bioluminescent Navi Design | Foil Embossed Tuck Box | Loved by Avatar Fans
theory11$13.174.6★13 rev
theory11 James Bond 007 Playing Cards Gold Foil Spy Movie Poker Deck with Custom Aces Jokers & Court Art for Magic Cardistry Game Night Gifts Bond Fans Card Collectors Magicians & Adults
theory11$12.754.7★1,973 rev
theory11 Artisan Playing Cards Black Gold Foil Hand-Illustrated Poker Deck with Elegant Art Magic Cardistry Game Night Gift for Card Collectors Magicians Poker Players Teens & Adults
theory11$11.524.6★1,675 rev
Newest
by launch dateHamilton Playing Cards by theory11 | 10th Anniversary Collectors Edition | Officially Licensed Broadway Musical | Custom Illustrated Deck | Gold Foil Embossed Tuck Box | Poker Size
theory11$12.9314 rev
Dune Visit Arrakis and See The Giant Sandworm Fantasy Movie T-Shirt
Dune: Part Two$19.243 rev
theory11 Star Wars Jigsaw Puzzle - 1 000 Pieces with Gold Foil Accents Official Lucasfilm Collectible with Carrying Pouch
theory11$24.2926 rev
theory11 Peaky Blinders Playing Cards Premium Officially Licensed Deck Luxury Collectible Cards with Antique Gold Foil & Tactile Embossing for Fans & Card Players
theory11$12.8150 rev
strublfe Gothic Style Themed Playing Cards Standard Playing Cards Featuring 54 Unique Exquisite Baroque-Style Decorative Illustrations and Double-Sided Non-Slip Texture Design.
strublfe$10.136 rev
Trending
90-day click momentum
Dune Arrakis Ride The Storm Comfort Colors T-Shirt - Officially Licesned - L
LEGENDARY$27.864.0★
theory11 Star Wars Jigsaw Puzzle - 1 000 Pieces with Gold Foil Accents Official Lucasfilm Collectible with Carrying Pouch
theory11$24.294.8★
strublfe Gothic Style Themed Playing Cards Standard Playing Cards Featuring 54 Unique Exquisite Baroque-Style Decorative Illustrations and Double-Sided Non-Slip Texture Design.
strublfe$10.134.2★
Dune Visit Arrakis and See The Giant Sandworm Fantasy Movie T-Shirt
Dune: Part Two$19.243.9★
theory11 Avatar Playing Cards Eye of Eywa Edition | Official Collectors Deck | Bioluminescent Navi Design | Foil Embossed Tuck Box | Loved by Avatar Fans
theory11$13.174.6★
What buyers say about dune merchandise
What buyers praise and complain about, mined from review topics.What buyers love
“Very good quality cards”
“Great addition to my collection”
“fun gift”
“Awesome design”
“The colors are pretty”
“Great gift”
“Good buy for the money”
“easy to use”
“seem to hold up well”
“As Advertised”
What buyers complain about
“Disappointing color”
“A little expensive”
“Shirt fits smaller than expected”
“very cheaply made”
“The pieces are thick”
“Break easy”
“False advertising”
“the ink print is not complete”
“Hard to read”
“Hard,”
Top return reasons
Common questions
- Is dune merchandise profitable to sell on Amazon United States?
- The niche generates $65K/yr across 108 tracked products. 9 of 20 products launched in the last 360 days are still selling. 90-day search growth is -17.3%. Flapen's verdict: Worth a look (50/100).
- How competitive is the dune merchandise niche?
- 44 brands and 266 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in dune merchandise?
- Top complaints mined from reviews: Color, Value For Money, Size-Overall. The return rate is 1.0%.
- When does demand for dune merchandise peak?
- Demand peaks in Nov–Dec; the busiest month runs 5.5× the quietest.
- What does it cost to enter the dune merchandise niche?
- Listings span $6.86–$136.70; the average listing price is $20.17 (sweet spot $15–$100). The average incumbent carries 700 reviews — the moat a new listing must climb.