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Dragons of Stormwreck Isle

soft demand (-18.0% this quarter) — Dragons of Stormwreck Isle doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 1,838 of 3,143 Toys & Games niches · −3 vs the category median of 46

Market size 71Growth 16Conversion 32Competition 24Returns 92Price range 90Avg price 95Brand share 21Review moat 24Quality gap 18
This niche Category average · 3,143 niches

Is Dragons of Stormwreck Isle profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Dragons of Stormwreck Isle is a $757K/yr Amazon United States market (780K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 43/100.

Dragons of Stormwreck Isle: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -18.0% over the last 90 days and 2.5% of searches end in a purchase.

$757K

revenue / yr

Units sold / yr25K
Search volume / yr-18.0%780K
Conversion rate2.5%
Avg price$38.09

Who owns the niche?

The top 5 brands hold 92% of demand, so 8% of the market is open.

8%

open market share

Brands · sellers9 · 78
Top-5 product click share71%
Open market8%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement75%
New entrants (1y)1· 1 succeeded
Avg rating4.7★
Avg reviews5,164

Top Dragons of Stormwreck Isle products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

$0$76K$151K$227K$303K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

78

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

5%

  • Dungeons & Dragons42%
  • HORNATE16%
  • CZYY16%
  • Hasbro Gaming13%
  • CraftyCrocodile5%
  • Ravensburger3%
  • Open — no brand owns it (3 brands, 5%)

Dragons of Stormwreck Isle demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume780KCVR2.5%Products16Brands9Top 5 Brands92%OOS Rate7.7%Rating4.7★Reviews5,164Avg BSR#371
40K30KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.2×

Top Dragons of Stormwreck Isle search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • dungeons and dragons starter set325K/yr
  • dnd starter set121K/yr
  • d&d starter set79K/yr
  • dungeon masters guide41K/yr
  • dnd campaign books30K/yr
  • dnd starter kit28K/yr
  • dungeon and dragons starter set18K/yr
  • lost mines of phandelver17K/yr
  • dnd essentials kit18K/yr
  • dragons of stormwreck isle10K/yr

What reviews say buyers love and hate about Dragons of Stormwreck Isle

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Fun/Entertainment Experience21%

Good family game

Quality-Overall18%

A lot higher quality than I was expecting

Value For Money8%

Excellent value

Advertised Vs Actual Product7%

EXACTLY as advertised

Color7%

Gorgeous colors

What buyers complain about

58% of reviews
Value For Money14%

it is overpriced and bit

Durability8%

The plastic sleeves inside aren't very durable

Instructions/User Manual/Troubleshooting8%

The directions are limited

Size-Overall8%

Wish it came in 1 big bag rather than 5 small bags

Shape/Style6%

The player handbook os in super rough shape

Dragons of Stormwreck Isle return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

37%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product
23%
2Value For Money
23%
3Defective Material/Parts
9%
4Product Condition
8%
5Size-Overall
5%

Common Dragons of Stormwreck Isle questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dragons of Stormwreck Isle 43/100 on Amazon United States — Skip it. The niche generates $757K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -18.0% over the last 90 days.
Search demand for Dragons of Stormwreck Isle on Amazon United States peaks in Jan–Nov–Dec, where the busiest month runs 3.2× the quietest.