Dot Markers
FailDemand is soft, at -21.9% this quarter, so Dot Markers is a Fail.
- Flapen Score
- 49 / 100Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 4649
- Market size
- $1.3M/yr1.2M searches / yr
- 90-day growth
- -21.9%search demand this quarter
- Competition
- 71%top-5 click share · 9 brands · 15 sellers
Flapen Score
Dot Markers against its category
The dotted line is the Toys & Games average. Past it, Dot Markers is stronger. Inside it, weaker.
Market
The Dot Markers market on Amazon at a glance
Shoppers on Amazon United States searched for Dot Markers 1.2M times last year and spent an estimated $1.3M. The top 5 brands take 92% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 8.2% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -21.9%
- Conversion, latest week
- 8.2%
- Market size, estimated
- $1.3Ma year
- Peak month
- December2.5× the quietest month
- Top search term
- dot markers676K searches a year
02 · Price
A sale here is worth $13.43.
Listings sell for $13.43 on average, from $8.03 to $20.95. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 8,000 to 10,000 of them. At $13.43 that is $107K to $134K a year per listing.
- Average price
- $13.43under the $15 to $100 sweet spot
- Price range
- $8.03–$20.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 8,000–10,000
- Revenue per listing a year
- $107K–$134K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #64 within Drawing & Painting Supplies. It carries 2,503 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #64in Drawing & Painting Supplies
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 2,503per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Dot Markers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
15
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
6%
- Brand 137%
- Brand 230%
- Brand 311%
- Brand 48%
- Brand 56%
- Brand 63%
- Open — no brand owns it (3 brands, 6%)
Demand
Dot Markers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Dot Markers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dot markers676K/yr
- dot markers for toddlers 1-3192K/yr
- dot paint43K/yr
- dot markers for kids33K/yr
- dot marker34K/yr
- dot art markers21K/yr
- washable dot markers24K/yr
- paint dot markers20K/yr
- dot markers for toddlers 2-4 years24K/yr
- dot markers washable20K/yr
Reviews and returns
What reviews say buyers love and hate about Dot Markers
We read the reviews and the return reasons for every product selling here.
“These are very low quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dot Markers questions
Answered from the same tracked data.








