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Doom

weak search conversion (0.7%) — Doom doesn't clear our bar today.

Flapen Score

46
Skip it

Ranks 1,432 of 3,143 Toys & Games niches · on the category median

Market size 51Growth 43Conversion 8Competition 45Returns 74Price range 64Avg price 90Brand share 28Review moat 80Quality gap 25
This niche Category average · 3,143 niches

Is Doom profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Doom is a $306K/yr Amazon United States market (812K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in May–Jun–Jul. Verdict: Skip it — 46/100.

Doom: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +14.6% over the last 90 days and 0.7% of searches end in a purchase.

$306K

revenue / yr

Units sold / yr8K
Search volume / yr+14.6%812K
Conversion rate0.7%
Avg price$57.98

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers12 · 214
Top-5 product click share58%
Open market12%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement41%
New entrants (1y)5· 3 succeeded
Avg rating4.6★
Avg reviews394

Top Doom products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

$0$31K$61K$92K$122K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

214

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

58%

Top 20: 98%

Open market

10%

  • Xbox36%
  • McFarlane Toys24%
  • Good Smile Company15%
  • Numskull9%
  • TUBBZ5%
  • Bethesda2%
  • Open — no brand owns it (6 brands, 10%)

Doom demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume812KCVR0.7%Products22Brands12Top 5 Brands88%OOS Rate13.9%Rating4.6★Reviews394Avg BSR#17,007
35K25KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.4×

Top Doom search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • doom194K/yr
  • doom slayer action figure95K/yr
  • doom the dark ages ps5101K/yr
  • doom slayer90K/yr
  • doom the dark ages66K/yr
  • doom ps522K/yr
  • doom action figure28K/yr
  • doom figure21K/yr
  • doom merch22K/yr
  • doom dark ages ps521K/yr

What reviews say buyers love and hate about Doom

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Value For Money17%

Well worth it

Quality-Overall15%

Excellent detail and great value

Fun/Entertainment Experience13%

I enjoyed this game a ton

Collectibles10%

Super Cool Collectable

Advertised Vs Actual Product9%

Mostly accurate

What buyers complain about

72% of reviews
Design-Overall13%

Horrible design choices

Value For Money12%

I thought it was expensive for what you get

Quality-Overall10%

Poor quality graphics

Ease Of Use7%

it's clunky compared to the ease of PC use

Creativity7%

Frustratingly devoid of creativity

Doom return rate & reasons

Why buyers send it back, as a share of all return requests.

2.0%

Return rate

24%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Value For Money
22%
2Advertised Vs Actual Product
15%
3Defective Material/Parts
14%
4Functionality-Overall
10%
5Product Condition
7%

Common Doom questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Doom 46/100 on Amazon United States — Skip it. The niche generates $306K/yr across 22 tracked products. 3 of 5 products launched in the last 360 days are still selling. Search demand moved +14.6% over the last 90 days.
Search demand for Doom on Amazon United States peaks in May–Jun–Jul, where the busiest month runs 2.4× the quietest.