Dolls for 1 Year Old Girls

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

+25.7%

Conversion, latest week

2.5%

Market size, estimated

$62Ka year

Peak month

December5.3× the quietest month

Top search term

first baby doll for 1 year old21K searches a year

Listings sell for $22.91 on average, from $7.33 to $42.49. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $22.91 that is $0 to $2K a year per listing.

Average price

$22.91inside the $15 to $100 sweet spot

Price range

$7.33–$42.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.5%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #372 within Dolls. It carries 3,211 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

98%

Out of stock, average day

3.0%

Average rank

#372in Dolls

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

3,211per listing

Listings tracked

55

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

46 months