Dobble
brand-locked demand (top 5 brands take 100% of clicks) — Dobble doesn't clear our bar today.
Flapen Score
Top 42% of 3,143 Toys & Games niches · +1 vs the category median of 46
Is Dobble profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Dobble is a $1.4M/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 47/100.
Dobble: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +0.6% over the last 90 days and 8.8% of searches end in a purchase.
$1.4M
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.
0/100
page quality · 12 products
Top Dobble products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Asmodee Spot It! Classic Card Game (2024 Refresh) - Eco-Blister Edition 5-in-1 Visual Perception Game for Quick Reflexes and Family Fun Ages 6+ 2-8 Players 10 Minute Playtime
- Price
- $6.60
- Rating
- 4.9/5
- Reviews
- 1,493
- Age
- 2y ago
Asmodee Spot It! Classic Card Game (2024 Refresh) - Pocket Eco Edition 5-in-1 Visual Perception Game for Quick Reflexes and Family Fun Ages 6+ 2-8 Players 10 Minute Playtime
- Price
- $6.29
- Rating
- 4.8/5
- Reviews
- 542
- Age
- 1y ago
Asmodee Spot It! Animals (2024 Refresh) - Eco-Blister Edition 5-in-1 Visual Perception Game for Quick Reflexes and Family Fun Ages 4+ 2-8 Players 15 Minute Playtime
- Price
- $10.46
- Rating
- 4.8/5
- Reviews
- 303
- Age
- 1y ago
Asmodee Spot It! Bluey Card Game
- Price
- $10.28
- Rating
- 4.9/5
- Reviews
- 415
- Age
- 11mo ago
Asmodee Spot It! Classic Card Game (2024 Refresh) - Eco-Sleeve Edition 5-in-1 Visual Perception Game for Quick Reflexes and Family Fun Ages 6+ 2-8 Players 10 Minute Playtime
- Price
- $13.46
- Rating
- 4.8/5
- Reviews
- 390
- Age
- 2y ago
Trending
90-day click momentum
Zygomatic Spot It! Spiderman Card Game (Eco-Blister)
- Price
- $10.17
- Rating
- 4.8/5
- Reviews
- 51
- Age
- 7mo ago
Asmodee Spot It! Camping Card Game (2024 Refresh) - Eco-Blister Edition 5-in-1 Visual Perception Game for Quick Reflexes and Family Fun Ages 6+ 2-8 Players 10 Minute Playtime
- Price
- $10.75
- Rating
- 4.8/5
- Reviews
- 214
- Age
- 1y ago
Spot It! Sports Card Game (Eco-Blister)
- Price
- $11.15
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 7mo ago
Asmodee Spot It! Animals (2024 Refresh) - Eco-Blister Edition 5-in-1 Visual Perception Game for Quick Reflexes and Family Fun Ages 4+ 2-8 Players 15 Minute Playtime
- Price
- $10.46
- Rating
- 4.8/5
- Reviews
- 303
- Age
- 1y ago
Asmodee Spot It! Classic Card Game (2024 Refresh) - Eco-Blister Edition 5-in-1 Visual Perception Game for Quick Reflexes and Family Fun Ages 6+ 2-8 Players 10 Minute Playtime
- Price
- $6.60
- Rating
- 4.9/5
- Reviews
- 1,493
- Age
- 2y ago
Newest
by launch dateZygomatic Spot It! Spiderman Card Game (Eco-Blister)
- Price
- $10.17
- Rating
- 4.8/5
- Reviews
- 51
- Age
- 7mo ago
Spot It! Sports Card Game (Eco-Blister)
- Price
- $11.15
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 7mo ago
Asmodee Spot It! Bluey Card Game
- Price
- $10.28
- Rating
- 4.9/5
- Reviews
- 415
- Age
- 11mo ago
Asmodee Spot It! Dinosaurs Card Game
- Price
- $10.48
- Rating
- 4.8/5
- Reviews
- 108
- Age
- 1y ago
Asmodee Spot It! Classic Card Game (2024 Refresh) - Pocket Eco Edition 5-in-1 Visual Perception Game for Quick Reflexes and Family Fun Ages 6+ 2-8 Players 10 Minute Playtime
- Price
- $6.29
- Rating
- 4.8/5
- Reviews
- 542
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
Brands
3 falling
Sellers
14
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Asmodee89%
- Zygomatic8%
- USAOPOLY3%
- Open — no brand owns it (0%)
Dobble demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 6.6×
Top Dobble search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- spot it631K/yr
- spot it game287K/yr
- spot it game for kids197K/yr
- spot it card game45K/yr
- find it tube18K/yr
- dobble26K/yr
- dobble card game24K/yr
- i spy game27K/yr
- find it24K/yr
- find it game18K/yr
What reviews say buyers love and hate about Dobble
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Fun for the whole family”
“Easy to use”
“Portable”
“Great choice for a gift”
“I LOVE my Bluey”
What buyers complain about
61% of reviews“this Bluey game makes that one look big”
“BUT as shown in the pictures it DOES NOT come with a storage tin”
“the quality of these cards is not good”
“the description was deceptive”
“Not very fun”
Dobble return rate & reasons
Why buyers send it back, as a share of all return requests.
1.0%
Return rate
50%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Dobble questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
