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Dnd Miniatures

Maybe

An estimated 0.4% of orders come back. But the top 5 brands take 95% of clicks, so Dnd Miniatures is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 3,143 Toys & Games niches · +4 vs the category median of 46
Market size
$502K/yr1.2M searches / yr
90-day growth
-16.9%search demand this quarter
Competition
42%top-5 click share · 8 brands · 33 sellers

Flapen Score

Dnd Miniatures against its category

The dotted line is the Toys & Games average. Past it, Dnd Miniatures is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dnd Miniatures market on Amazon at a glance

Shoppers on Amazon United States searched for Dnd Miniatures 1.2M times last year and spent an estimated $502K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $502K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
-16.9%
Conversion, latest week
1.2%
Market size, estimated
$502Ka year
Peak month
December2.6× the quietest month
Top search term
dnd miniatures409K searches a year

02 · Price

A sale here is worth $33.83.

Listings sell for $33.83 on average, from $14.15 to $80.96. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $33.83 that is $8K to $17K a year per listing.

Average price
$33.83inside the $15 to $100 sweet spot
Price range
$14.15–$80.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$8K–$17K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #552 within Game Accessories. It carries 494 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.2%
Average rank
#552in Game Accessories
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
494per listing
Listings tracked
28

04 · Newcomers

7 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
7Amazon's first-year sales bar
Average brand age
41 months

Products

Top Dnd Miniatures products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

33

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

42%

Top 20: 90%

Open market

3%

  • Brand 167%
  • Brand 215%
  • Brand 36%
  • Brand 44%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 3%)

Demand

Dnd Miniatures search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Dnd Miniatures search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dnd miniatures409K/yr
  • d&d miniatures136K/yr
  • dnd minis95K/yr
  • dungeons and dragons miniatures100K/yr
  • dnd figures63K/yr
  • wizkids d&d miniatures41K/yr
  • 28mm miniatures31K/yr
  • dnd miniatures bulk39K/yr
  • fantasy miniatures27K/yr
  • wildspire miniatures24K/yr

Reviews and returns

What reviews say buyers love and hate about Dnd Miniatures

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Size-Overall”
0.4%of orders come back
“Just disappointed in the size”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dnd Miniatures questions

Answered from the same tracked data.