Disney Games
FailThe products selling today already average 4.7★, so Disney Games is a Fail.
- Flapen Score
- 49 / 100Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 4649
- Market size
- $333K/yr620K searches / yr
- 90-day growth
- -5.1%search demand this quarter
- Competition
- 44%top-5 click share · 12 brands · 105 sellers
Flapen Score
Disney Games against its category
The dotted line is the Toys & Games average. Past it, Disney Games is stronger. Inside it, weaker.
Market
The Disney Games market on Amazon at a glance
Shoppers on Amazon United States searched for Disney Games 620K times last year and spent an estimated $333K. The top 5 brands take 86% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 3.3% of those searches ended in a purchase.
Shoppers searched for this 620K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $333K a year.
- Searches, last 12 months
- 620K
- Growth, 90 days vs prior 90
- -5.1%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $333Ka year
- Peak month
- December4.3× the quietest month
- Top search term
- disney games137K searches a year
02 · Price
A sale here is worth $16.35.
Listings sell for $16.35 on average, from $6.14 to $34.43. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $16.35 that is $8K to $12K a year per listing.
- Average price
- $16.35inside the $15 to $100 sweet spot
- Price range
- $6.14–$34.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $8K–$12K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #608 within Dedicated Deck Card Games. It carries 1,365 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 2.5%
- Average rank
- #608in Dedicated Deck Card Games
- Average rating
- 4.73 starsAmazon United States average 4.42 stars
- Average reviews
- 1,365per listing
- Listings tracked
- 34
04 · Newcomers
5 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Disney Games products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
105
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
44%
Top 20: 86%
Open market
11%
- Brand 148%
- Brand 216%
- Brand 310%
- Brand 46%
- Brand 55%
- Brand 63%
- Open — no brand owns it (6 brands, 11%)
Demand
Disney Games search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.3×
Search terms
Top Disney Games search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- disney games137K/yr
- disney board games92K/yr
- eye found it58K/yr
- eye found it card game61K/yr
- disney trivia35K/yr
- disney uno26K/yr
- disney game32K/yr
- i spy game27K/yr
- disney trivia game31K/yr
- disney card game17K/yr
Reviews and returns
What reviews say buyers love and hate about Disney Games
We read the reviews and the return reasons for every product selling here.
“Falls apart / terrible quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Disney Games questions
Answered from the same tracked data.








