Disney Crafts
Disney Crafts shows low returns (1.2%), but a small market ($89K/yr) keeps it on the watch list.
Flapen Score
Top 20% of 3,143 Toys & Games niches · +7 vs the category median of 46
Is Disney Crafts profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Disney Crafts is a $89K/yr Amazon United States market (140K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 53/100.
Disney Crafts: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +8.9% over the last 90 days and 4.6% of searches end in a purchase.
$89K
revenue / yr
Who owns the niche?
The top 5 brands hold 66% of demand, so 34% of the market is open.
34%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 50 products
Top Disney Crafts products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Skillmatics Dot It Sticker Art Unicorns & Princesses Mess-Free Fun
- Price
- $10.76
- Rating
- 4.6/5
- Reviews
- 3,627
- Age
- 4y ago
Skillmatics Dot It Sticker Art Animals Mess-Free Fun for Kids
- Price
- $11.64
- Rating
- 4.6/5
- Reviews
- 3,627
- Age
- 4y ago
Skillmatics Dot It Sticker Art Unicorns & Princesses Mess-Free Fun
- Price
- $12.03
- Rating
- 4.6/5
- Reviews
- 3,627
- Age
- 1y ago
Klever Kits Dot Art Kit for Kids No Mess Sticker for Toddlers 3-7 Craft Kits DIY Creative Activity Travel Toy Birthday Presents for Boys Girls (Unicorns & Princess)
- Price
- $10.09
- Rating
- 4.6/5
- Reviews
- 734
- Age
- 1y ago
Wooden Mouse Head 30 Pcs Unfinished Wooden Gift Ornaments DIY Craft Birthday Present-Paintable Blank Natural Mouse Head with Hemp Rope for Kids Art Crafts DIY Gift Party Supplies-4inch
- Price
- $11.39
- Rating
- 4.9/5
- Reviews
- 57
- Age
- 1y ago
Trending
90-day click momentum
16 Pcs Mouse Diamond Painting Magnets Cartoon Mouse Diamond Art Magnet for Refrigerator Waterproof Fridge Magnetic DIY Crafts for Holiday Carnival Kitchen
- Price
- $16.92
- Rating
- 4.4/5
- Reviews
- 38
- Age
- 1y ago
Skillmatics Bluey Dot It Sticker Activity Kit Mess-Free Fun for Kids
- Price
- $15.09
- Rating
- 4.6/5
- Reviews
- 3,627
- Age
- 7mo ago
Skillmatics Fun with Foam 3D Sticker Art Disney Princess Mess-Free Fun
- Price
- $14.89
- Rating
- 4.7/5
- Reviews
- 2,142
- Age
- 3y ago
Wooden Mouse Head 30 Pcs Unfinished Wooden Gift Ornaments DIY Craft Birthday Present-Paintable Blank Natural Mouse Head with Hemp Rope for Kids Art Crafts DIY Gift Party Supplies-4inch
- Price
- $11.39
- Rating
- 4.9/5
- Reviews
- 57
- Age
- 1y ago
Cra-Z-Art Disney Stitch Gem by Number 10 Pack - 10 Individual Stitch Gem by Number Designs - Diamond Jewel by Number Art Creative Gem Craft Great Gift for Birthdays for Girls and Boys Ages 6 and Up
- Price
- $8.05
- Rating
- 4.7/5
- Reviews
- 275
- Age
- 1y ago
Newest
by launch dateSkillmatics Bluey Dot It Sticker Activity Kit Mess-Free Fun for Kids
- Price
- $15.09
- Rating
- 4.6/5
- Reviews
- 3,627
- Age
- 7mo ago
24 Sheets Mickey Stickers for Kids Make Your Own Girls Make a Face Stickers Classroom Rewards Art Craft Party Supplies
- Price
- $8.92
- Rating
- 4.6/5
- Reviews
- 40
- Age
- 11mo ago
Skillmatics Poke-in Art Disney Princesses Mess-Free DIY Wood Craft Kit
- Price
- $30.72
- Rating
- 4.7/5
- Reviews
- 4,098
- Age
- 11mo ago
16 Pcs Mouse Diamond Painting Magnets Cartoon Mouse Diamond Art Magnet for Refrigerator Waterproof Fridge Magnetic DIY Crafts for Holiday Carnival Kitchen
- Price
- $16.92
- Rating
- 4.4/5
- Reviews
- 38
- Age
- 1y ago
Skillmatics Dot It Sticker Art Unicorns & Princesses Mess-Free Fun
- Price
- $12.03
- Rating
- 4.6/5
- Reviews
- 3,627
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
Brands
32 rising
Sellers
73
Top-5 brand share
66%
Top 20: 92%
Top-5 click share
33%
Top 20: 73%
Open market
30%
- Skillmatics43%
- Klever Kits8%
- Melissa & Doug6%
- SIWUCHYE4%
- MINRAIN4%
- Tmflexe4%
Disney Crafts demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Top Disney Crafts search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- disney crafts28K/yr
- dot sticker book9K/yr
- disney craft11K/yr
- disney crafts for kids11K/yr
- dot it18K/yr
- dot it sticker art13K/yr
- disney arts and crafts12K/yr
- sticker dot book6K/yr
- princess craft kit13K/yr
- princess painting kit6K/yr
What reviews say buyers love and hate about Disney Crafts
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“So entertaining and engaging”
“Amazing quality”
“Easy to use”
“It was a gift”
“Good value for money”
What buyers complain about
66% of reviews“Poor adhesion”
“I expected for them to be a lower quality”
“The dots are small”
“Would not purchase again at that price”
“Hard to use”
Disney Crafts return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
48%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Disney Crafts questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
