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Dippin Dots

Fail

Shoppers spend an estimated $16K a year here, so Dippin Dots is a Fail.

Flapen Score
44
44 / 100
Ranks 1,703 of 3,143 Toys & Games niches · −2 vs the category median of 46
Market size
$16K/yr179K searches / yr
90-day growth
+15.3%search demand this quarter
Competition
73%top-5 click share · 8 brands · 28 sellers

Flapen Score

Dippin Dots against its category

The dotted line is the Toys & Games average. Past it, Dippin Dots is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dippin Dots market on Amazon at a glance

Shoppers on Amazon United States searched for Dippin Dots 179K times last year and spent an estimated $16K. The top 5 brands take 92% of clicks. Demand peaks in Aug. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
179K
Growth, 90 days vs prior 90
+15.3%
Conversion, latest week
0.5%
Market size, estimated
$16Ka year
Peak month
August1.7× the quietest month
Top search term
dippin dots71K searches a year

02 · Price

A sale here is worth $18.17.

Listings sell for $18.17 on average, from $4.81 to $80.52. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $18.17 that is $0 to $2K a year per listing.

Average price
$18.17inside the $15 to $100 sweet spot
Price range
$4.81–$80.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

64% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #5,423 within Kitchen Toys. It carries 1,112 reviews at 3.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
86%
Out of stock, average day
13.3%
Average rank
#5,423in Kitchen Toys
Average rating
3.69 starsAmazon United States average 4.42 stars
Average reviews
1,112per listing
Listings tracked
14

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Dippin Dots products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

28

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

4%

  • Brand 152%
  • Brand 224%
  • Brand 37%
  • Brand 45%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (2 brands, 4%)

Demand

Dippin Dots search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.7×

Search terms

Top Dippin Dots search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dippin dots71K/yr
  • dippin dots ice cream34K/yr
  • dip n dots ice cream15K/yr
  • dip n dots11K/yr
  • dip and dots10K/yr
  • dippin dots maker10K/yr
  • dipping dots7K/yr
  • dip and dots ice cream5K/yr
  • dip in dots3K/yr
  • dip n dots ice cream maker4K/yr

Reviews and returns

What reviews say buyers love and hate about Dippin Dots

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Taste-Overall”
25%of negative reviews mention “Flavor”
0.1%of orders come back
“this is not cotton candy flavor”
A buyer, on “Flavor”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Dippin Dots questions

Answered from the same tracked data.