Digimon
Digimon shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 10% of 3,143 Toys & Games niches · +12 vs the category median of 46
Is Digimon profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Digimon is a $846K/yr Amazon United States market (1.7M searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 58/100.
Digimon: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +11.0% over the last 90 days and 1.1% of searches end in a purchase.
$846K
revenue / yr
Who owns the niche?
The top 5 brands hold 86% of demand, so 14% of the market is open.
14%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 43 products
Top Digimon products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Digimon Story: Time Stranger - Nintendo Switch
- Price
- $58.78
- Rating
- 4.9/5
- Reviews
- 16
- Age
- 5mo ago
Digimon Story: Time Stranger PS5
- Price
- $56.10
- Rating
- 4.8/5
- Reviews
- 428
- Age
- 1y ago
BANDAI Namco - Digmon Device Virtual Pet Monster (New Wave 1) - Graffiti Agumon
- Price
- $19.88
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 2mo ago
Bandai Digimon Card Game: Adventure Box 2-4 Packs Promos
- Price
- $18.81
- Rating
- 4.8/5
- Reviews
- 63
- Age
- 1y ago
Bandai Namco - Digmon Device Virtual Pet Monster - Glow in the dark
- Price
- $19.87
- Rating
- 4.8/5
- Reviews
- 1,400
- Age
- 6y ago
Trending
90-day click momentumBANDAI Namco - Digmon Device Virtual Pet Monster (New Wave 1) - Graffiti Agumon
- Price
- $19.88
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 2mo ago
Bandai Namco - Digmon Device Virtual Pet Monster (New Wave 1) - Digital Camouflage
- Price
- $19.91
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 2mo ago
Digimon CCG Dual Revolution Booster Box (BT25) - 24 Packs
- Price
- $118.26
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago
CROWN Anime Shorts - Breathable Stretch Compression Gym Short with Pockets (L-D12)
- Price
- $39.83
- Rating
- 4.2/5
- Reviews
- 84
- Age
- 1y ago
BANDAI Namco - Digmon Device Virtual Pet Monster (New Wave 1) - Digivolution Agumon
- Price
- $19.91
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 2mo ago
Newest
by launch dateBANDAI Namco - Digmon Device Virtual Pet Monster (New Wave 1) - Graffiti Agumon
- Price
- $19.88
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 2mo ago
Bandai Namco - Digmon Device Virtual Pet Monster (New Wave 1) - Digital Camouflage
- Price
- $19.91
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 2mo ago
BANDAI Namco - Digmon Device Virtual Pet Monster (New Wave 1) - Digivolution Agumon
- Price
- $19.91
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 2mo ago
Digimon CCG Dual Revolution Booster Box (BT25) - 24 Packs
- Price
- $118.26
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago
Digimon TCG: Advanced Booster Digimon Generation (AD-01) - 12 Packs
- Price
- $95.37
- Rating
- 4.7/5
- Reviews
- 8
- Age
- 3mo ago
Competition: brands, sellers & click share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
Brands
16 falling
Sellers
147
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
41%
Top 20: 74%
Open market
12%
- BANDAI41%
- Bandai Namco36%
- Ichibansho Figure5%
- FOR KINGS. BY KINGS CROWN LMTD SUPPLY2%
- BANDAI SPIRITS2%
- Tcg Elements2%
- Open — no brand owns it (10 brands, 12%)
Digimon demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.2×
Top Digimon search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- digimon746K/yr
- digimon tcg159K/yr
- digimon story time stranger176K/yr
- digimon figure101K/yr
- digimon cards82K/yr
- digimon model kit85K/yr
- digimo46K/yr
- digimon toys45K/yr
- digimon booster box34K/yr
- digimon starter deck25K/yr
What reviews say buyers love and hate about Digimon
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Good variety”
“Fun Collecting”
“Well worth the price tag”
“Really fun deck”
“It was as advertised”
What buyers complain about
74% of reviews“Bigger than it looks”
“comparatively expensive expansion”
“Not very durable”
“Very Difficult, But Awesome Game”
“crappy quality control”
Digimon return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
37%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Digimon questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
