Dice Tower
MaybeProducts sell for $24.29 on average, inside the sweet spot. But buyers convert on only 1.2% of searches, so Dice Tower is a Maybe.
- Flapen Score
- 60 / 100Top 6% of 3,143 Toys & Games niches · +14 vs the category median of 4660
- Market size
- $222K/yr748K searches / yr
- 90-day growth
- -12.4%search demand this quarter
- Competition
- 29%top-5 click share · 34 brands · 61 sellers
Flapen Score
Dice Tower against its category
The dotted line is the Toys & Games average. Past it, Dice Tower is stronger. Inside it, weaker.
Market
The Dice Tower market on Amazon at a glance
Shoppers on Amazon United States searched for Dice Tower 748K times last year and spent an estimated $222K. The top 5 brands take 49% of clicks. Demand peaks in Nov–Dec. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 748K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $222K a year.
- Searches, last 12 months
- 748K
- Growth, 90 days vs prior 90
- -12.4%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $222Ka year
- Peak month
- December3.6× the quietest month
- Top search term
- dice tower437K searches a year
02 · Price
A sale here is worth $24.29.
Listings sell for $24.29 on average, from $8.55 to $58.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $24.29 that is $2K to $6K a year per listing.
- Average price
- $24.29inside the $15 to $100 sweet spot
- Price range
- $8.55–$58.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #1,127 within Game Accessories. It carries 437 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 97%
- Out of stock, average day
- 8.6%
- Average rank
- #1,127in Game Accessories
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 437per listing
- Listings tracked
- 58
04 · Newcomers
1 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Dice Tower products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
STAHLHAMMERS Dice Tower & Tray for Rolling and Randomizing Dice for DND Pathfinder and Other D&D RPG Roleplaying Games with Storage Compartment
- Price
- $18.24
- Rating
- 4.6/5
- Reviews
- 140
- Age
- 2y ago

MunnyGrubbers - Grim Reaper Dice Tower - Original Design - (Random 7PCS D20 Dice Set Included) - Tabletop Roleplaying Game - Dice Roller - Dungeons and Dragons - DND - D&D - (Black)
- Price
- $19.53
- Rating
- 4.8/5
- Reviews
- 115
- Age
- 1y ago

Stepane Dice Roller Tower Premium DND Magnetic Dice Tray Foldable PU Leather Dice Tower RPG Gifts for Dungeons and Dragons MTG Dm & Player Black/Green
- Price
- $15.08
- Rating
- 4.5/5
- Reviews
- 124
- Age
- 1y ago

XJPONGC Skull Dice Tower Dungeons and Dragons RPG abletop Roleplaying Game Jail D&D (Random 7PCS D20 Dice Set Included) Black
- Price
- $12.82
- Rating
- 4.4/5
- Reviews
- 70
- Age
- 1y ago

Grajar DND Dice Tray and Dice Tower with Storage 3 in 1 Dice Rolling Tray with Lid Portable Dice Box Storage DND dice Holder for Dungeons and Dragons D&D RPG MTG Table Games - Purple
- Price
- $40.20
- Rating
- 4.7/5
- Reviews
- 356
- Age
- 4y ago
Trending
estimated 90-day click momentum
Spiral Staircase Dice Tower with Mechanical Trapdoor Top and Hidden Storage Base - Plastic Portable Castle Fortress Dice Roller for DND RPG and Tabletop Gaming (Mechanical Castle)
- Price
- $25.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Walnut DND Dice Tower with 7 DND Dice Set & Pouch Vintage Walnut Finish RPG Dice Roller for DND Dungeons and Dragons Pathfinder & TTRPG Tabletop Games
- Price
- $27.34
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 7mo ago

Luazuri Dice Tower Mug DND Dice Rolling Tower with 7 PCS Dice Set
- Price
- $37.76
- Rating
- 4.0/5
- Reviews
- 50
- Age
- 1y ago

Stepane Dice Tower and Tray Foldable Portable Dice Rolling Tower Dice Roller Accessory for Dungeons and Dragons Classic Board Games RPG Games and Tabletop Games Black/Violet
- Price
- $16.24
- Rating
- 4.6/5
- Reviews
- 121
- Age
- 1y ago

Latephiy Dice Tower Castle Building Set Creative Tabletop Games Toy with 7-Die Polyhedral Dice for DND Pathfinder Suitable for Gamers and Enthusiasts
- Price
- $28.20
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 7mo ago
Newest
by launch date
Spiral Staircase Dice Tower with Mechanical Trapdoor Top and Hidden Storage Base - Plastic Portable Castle Fortress Dice Roller for DND RPG and Tabletop Gaming (Mechanical Castle)
- Price
- $25.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Walnut DND Dice Tower with 7 DND Dice Set & Pouch Vintage Walnut Finish RPG Dice Roller for DND Dungeons and Dragons Pathfinder & TTRPG Tabletop Games
- Price
- $27.34
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 7mo ago

Latephiy Dice Tower Castle Building Set Creative Tabletop Games Toy with 7-Die Polyhedral Dice for DND Pathfinder Suitable for Gamers and Enthusiasts
- Price
- $28.20
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 7mo ago

Nugnurt D&D Dice Tower & DND Dice Tray Foldable Portable Dice Rolling Tower with Tray and Storage DND Dice Accessory for Dungeons and Dragons PU Leather Dice Box with 7 Dice Black/Blue
- Price
- $15.21
- Rating
- 4.6/5
- Reviews
- 64
- Age
- 9mo ago

MunnyGrubbers - Grim Reaper Dice Tower - Original Design - (Random 7PCS D20 Dice Set Included) - Tabletop Roleplaying Game - Dice Roller - Dungeons and Dragons - DND - D&D - (Black)
- Price
- $19.53
- Rating
- 4.8/5
- Reviews
- 115
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 29% of clicks, no more. An open shelf where new products get seen.
Brands
34 falling
Sellers
61
Est. top-5 brand share
49%
Top 20: 86%
Est. top-5 click share
29%
Top 20: 63%
Open market
47%
- XJPONGC15%
- Stepane15%
- STAHLHAMMERS8%
- MunnyGrubbers6%
- Grajar5%
- Forged Dice Co.4%
Demand
Dice Tower search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.6×
Search terms
Top Dice Tower search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dice tower437K/yr
- dnd dice tower103K/yr
- dice roller48K/yr
- dice tower dungeons and dragons31K/yr
- d&d dice tower20K/yr
- dnd dice roller18K/yr
- dice roller tower12K/yr
- dice towers14K/yr
- dnd tower11K/yr
- dice tower and tray13K/yr
Reviews and returns
What reviews say buyers love and hate about Dice Tower
We read the reviews and the return reasons for every product selling here.
“Too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dice Tower questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








