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Dice Games

Maybe

Shoppers spend an estimated $2.2M a year here. But the products selling today already average 4.7★, so Dice Games is a Maybe.

Flapen Score
55
55 / 100
Top 15% of 3,143 Toys & Games niches · +9 vs the category median of 46
Market size
$2.2M/yr1.6M searches / yr
90-day growth
+6.6%search demand this quarter
Competition
67%top-5 click share · 11 brands · 61 sellers

Flapen Score

Dice Games against its category

The dotted line is the Toys & Games average. Past it, Dice Games is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dice Games market on Amazon at a glance

Shoppers on Amazon United States searched for Dice Games 1.6M times last year and spent an estimated $2.2M. The top 5 brands take 87% of clicks. Demand peaks in Jan–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 8.7% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
+6.6%
Conversion, latest week
8.7%
Market size, estimated
$2.2Ma year
Peak month
December4.2× the quietest month
Top search term
farkle228K searches a year

02 · Price

A sale here is worth $16.35.

Listings sell for $16.35 on average, from $5.52 to $35.00. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At $16.35 that is $98K to $131K a year per listing.

Average price
$16.35inside the $15 to $100 sweet spot
Price range
$5.52–$35.00
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
6,000–8,000
Revenue per listing a year
$98K–$131K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #75 within Dice Games. It carries 2,939 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
95%
Out of stock, average day
0.0%
Average rank
#75in Dice Games
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
2,939per listing
Listings tracked
19

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Dice Games products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

61

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

9%

  • Brand 126%
  • Brand 225%
  • Brand 317%
  • Brand 415%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (5 brands, 9%)

Demand

Dice Games search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 4.2×

Search terms

Top Dice Games search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • farkle228K/yr
  • dice games239K/yr
  • dumpster dice143K/yr
  • tenzi dice game144K/yr
  • farkle classic dice game123K/yr
  • dice game102K/yr
  • tenzi83K/yr
  • qwixx47K/yr
  • dumpster dice game95K/yr
  • dice games for adults72K/yr

Reviews and returns

What reviews say buyers love and hate about Dice Games

We read the reviews and the return reasons for every product selling here.

52%of positive reviews mention “Fun/Entertainment Experience”
18%of negative reviews mention “Size-Overall”
1.1%of orders come back
“Wrong size”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dice Games questions

Answered from the same tracked data.