Diablo Funko Pop
MaybeProducts sell for $40.32 on average, inside the sweet spot. But shoppers spend an estimated $66K a year here, so Diablo Funko Pop is a Maybe.
- Flapen Score
- 51 / 100Top 26% of 3,143 Toys & Games niches · +5 vs the category median of 4651
- Market size
- $66K/yr71K searches / yr
- 90-day growth
- +34.9%search demand this quarter
- Competition
- 34%top-5 click share · 15 brands · 211 sellers
Flapen Score
Diablo Funko Pop against its category
The dotted line is the Toys & Games average. Past it, Diablo Funko Pop is stronger. Inside it, weaker.
Market
The Diablo Funko Pop market on Amazon at a glance
Shoppers on Amazon United States searched for Diablo Funko Pop 71K times last year and spent an estimated $66K. The top 5 brands take 89% of clicks. Demand peaks in Dec. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +34.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.
- Searches, last 12 months
- 71K
- Growth, 90 days vs prior 90
- +34.9%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $66Ka year
- Peak month
- December4.4× the quietest month
- Top search term
- diablo 4 merch14K searches a year
02 · Price
A sale here is worth $40.32.
Listings sell for $40.32 on average, from $5.19 to $239.95. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $40.32 that is $0 to $4K a year per listing.
- Average price
- $40.32inside the $15 to $100 sweet spot
- Price range
- $5.19–$239.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
38% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #115,801 within Statues, Bobbleheads & Busts. It carries 143 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 71%
- Out of stock, average day
- 5.7%
- Average rank
- #115,801in Statues, Bobbleheads & Busts
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 143per listing
- Listings tracked
- 42
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Diablo Funko Pop products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Funko POP! Games: Diablo 4 - Mephisto - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - Video Games Fans - Model Figure for Collectors and Display
- Price
- $12.14
- Rating
- 4.8/5
- Reviews
- 245
- Age
- 2y ago

Funko POP! Games: Diablo 4 - Inarius
- Price
- $16.80
- Rating
- 4.9/5
- Reviews
- 428
- Age
- 2y ago

Funko POP! Games: Diablo 3 - Malthael
- Price
- $14.08
- Rating
- 4.8/5
- Reviews
- 293
- Age
- 2y ago

Funko POP! Super: Diablo 4 - The Butcher
- Price
- $15.75
- Rating
- 4.9/5
- Reviews
- 188
- Age
- 2y ago

Funko Pop Games: Diablo III - Deckard Cain - Diablo 4 - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Video Games Fans - Model Figure for Collectors
- Price
- $6.98
- Rating
- 4.8/5
- Reviews
- 99
- Age
- 1y ago
Trending
estimated 90-day click momentum
Nemesis Now Diablo IV Inarius Tankard 15.5cm Resin Official Diablo IV Merchandise Diablo IV Collectible Beer Mug Cast in The Finest Resin Expertly Hand-Painted
- Price
- $89.87
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2y ago

Nemesis Now Diablo IV Helltide Chest Box
- Price
- $61.17
- Rating
- 3.3/5
- Reviews
- 7
- Age
- 11mo ago

Nemesis Now Diablo IV Hells Gate Box 15.5cm Resin Black Officially Licensed Diablo Merchandise Diablo Gaming Accessory Box Small Storage Compartment Cast in the Finest Resin Hand-Painted
- Price
- $90.89
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 1y ago

Nemesis Now Diablo IV Mephisto Wall Plaque
- Price
- $86.72
- Rating
- 3.6/5
- Reviews
- 3
- Age
- 11mo ago

Funko Pop! Games: Diablo #600 - Tyrael Exclusive Vinyl Figure
- Price
- $40.69
- Rating
- 4.8/5
- Reviews
- 291
- Age
- 6y ago
Newest
by launch date
Nemesis Now Diablo IV Helltide Chest Box
- Price
- $61.17
- Rating
- 3.3/5
- Reviews
- 7
- Age
- 11mo ago

Nemesis Now Diablo IV Mephisto Wall Plaque
- Price
- $86.72
- Rating
- 3.6/5
- Reviews
- 3
- Age
- 11mo ago

McFarlane Toys- Diablo IV Lilith 7in Deluxe Action Figure McFarlane Elite Edition #2
- Price
- $56.42
- Rating
- 4.5/5
- Reviews
- 110
- Age
- 1y ago

Funko Pop Games: Diablo III - Deckard Cain - Diablo 4 - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Video Games Fans - Model Figure for Collectors
- Price
- $6.98
- Rating
- 4.8/5
- Reviews
- 99
- Age
- 1y ago

Nemesis Now Diablo IV Hells Gate Box 15.5cm Resin Black Officially Licensed Diablo Merchandise Diablo Gaming Accessory Box Small Storage Compartment Cast in the Finest Resin Hand-Painted
- Price
- $90.89
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 34% of clicks, no more. An open shelf where new products get seen.
Brands
15 rising
Sellers
211
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
34%
Top 20: 79%
Open market
8%
- Funko47%
- McFarlane Toys21%
- Nemesis Now13%
- Diablo5%
- ZipTogs3%
- Good Smile Company2%
- Open — no brand owns it (9 brands, 8%)
Demand
Diablo Funko Pop search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 4.4×
Search terms
Top Diablo Funko Pop search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- diablo 4 merch14K/yr
- diablo merch10K/yr
- diablo figure8K/yr
- diablo funko pop8K/yr
- diablo game merchandise4K/yr
- diablo merchandise4K/yr
- diablo 4 merchandise3K/yr
- diablo funko3K/yr
- diablo 4 shirt2K/yr
- funko pop diablo3K/yr
Reviews and returns
What reviews say buyers love and hate about Diablo Funko Pop
We read the reviews and the return reasons for every product selling here.
“mine was a very large 2xl”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Diablo Funko Pop questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








