Destiny 2
MaybeSearch demand grew +215.5% this quarter. But buyers convert on only 0.8% of searches, so Destiny 2 is a Maybe.
- Flapen Score
- 54 / 100Top 18% of 3,143 Toys & Games niches · +8 vs the category median of 4654
- Market size
- $160K/yr504K searches / yr
- 90-day growth
- +215.5%search demand this quarter
- Competition
- 52%top-5 click share · 13 brands · 156 sellers
Flapen Score
Destiny 2 against its category
The dotted line is the Toys & Games average. Past it, Destiny 2 is stronger. Inside it, weaker.
Market
The Destiny 2 market on Amazon at a glance
Shoppers on Amazon United States searched for Destiny 2 504K times last year and spent an estimated $160K. The top 5 brands take 88% of clicks. Demand peaks in Jun–Dec. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 504K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +215.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $160K a year.
- Searches, last 12 months
- 504K
- Growth, 90 days vs prior 90
- +215.5%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $160Ka year
- Peak month
- December5.1× the quietest month
- Top search term
- destiny 2213K searches a year
02 · Price
A sale here is worth $37.70.
Listings sell for $37.70 on average, from $8.54 to $182.77. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $37.70 that is $4K to $9K a year per listing.
- Average price
- $37.70inside the $15 to $100 sweet spot
- Price range
- $8.54–$182.77
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$9K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
41% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #44,573 within Statues, Bobbleheads & Busts. It carries 679 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 41%
- Prime listings
- 81%
- Out of stock, average day
- 10.7%
- Average rank
- #44,573in Statues, Bobbleheads & Busts
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 679per listing
- Listings tracked
- 32
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Destiny 2 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
CC Countdown Characters Destiny 2 Ghost Shell Buildable Collectible Figure
- Price
- $21.39
- Rating
- 4.7/5
- Reviews
- 582
- Age
- 3y ago

Numskull Thorn Exotic Weapon Figure 12x7 (30x18cm) Limited Edition Collectible Replica Statue - Official Destiny Merchandise - FPS Sci-Fi Action Video Game Figurine
- Price
- $52.49
- Rating
- 4.6/5
- Reviews
- 190
- Age
- 1y ago

Numskull Official Destiny Generalist Ghost Shell Figure - with Exclusive Digital Code for in-Game Emblem
- Price
- $19.23
- Rating
- 4.6/5
- Reviews
- 222
- Age
- 3y ago

Numskull Official Destiny Heraldic Ghost Shell Figure - with Exclusive Digital Code for in-Game Ocularia Emblem - Official Destiny 2 Merchandise - Limited Edition Collectable Replica Statue
- Price
- $24.85
- Rating
- 4.9/5
- Reviews
- 181
- Age
- 2y ago

Numskull Official Destiny Saint 14 Mini 9 Helmet Collectible Replica Statue - for Fans of Bungie Game Merchandise - Limited Edition
- Price
- $25.51
- Rating
- 4.8/5
- Reviews
- 2,330
- Age
- 2y ago
Trending
estimated 90-day click momentum
FerociTees Mens Destiny is All T-Shirt XX-Large Black
- Price
- $19.99
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 4y ago

FerociTees Hoodie Destiny is All Adult Large Black
- Price
- $36.99
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 4y ago

Nemesis Now Destiny Generalist Ghost Shell Box Controller Companion 13cm Resin White Officially Licensed Destiny Gaming Merchandise Destiny Giftware Controller Holder Storage Compartment
- Price
- $60.33
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 2y ago

Numskull Official Oryx Plush - Soft Replica Plushie - Official Destiny 2 Merchandise - Limited Edition
- Price
- $18.23
- Rating
- 4.9/5
- Reviews
- 1,435
- Age
- 2y ago

Numskull Official Destiny The Crow 10 Statue - Gaming Figure Merchandise - FPS Sci-Fi Action Video Game Figurine
- Price
- $19.55
- Rating
- 4.8/5
- Reviews
- 2,330
- Age
- 2y ago
Newest
by launch date
Babymiu Destiny Gaming Viedo Game Stickers Decals100 Pcs
- Price
- $8.78
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 11mo ago

Numskull Destiny 2 Witherhoard Exotic Grenade Launcher Figure 14x7 (35x18cm) Limited Edition Replica Plaque - Official FPS Sci-Fi Action Video Game Figurine Collectible
- Price
- $76.02
- Rating
- 4.6/5
- Reviews
- 190
- Age
- 1y ago

Numskull Thorn Exotic Weapon Figure 12x7 (30x18cm) Limited Edition Collectible Replica Statue - Official Destiny Merchandise - FPS Sci-Fi Action Video Game Figurine
- Price
- $52.49
- Rating
- 4.6/5
- Reviews
- 190
- Age
- 1y ago

Numskull Official Destiny 2 Traveler Floating Magnetic LED Lamp Touch-Activated Base Ambient Gaming Light Gaming Room Decor
- Price
- $108.72
- Rating
- 4.5/5
- Reviews
- 24
- Age
- 1y ago

Displate Metal Poster Destiny Raid Bosses Pantheon Wall Art M
- Price
- $53.76
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
156
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 88%
Open market
10%
- Numskull64%
- CC Countdown Characters13%
- FerociTees4%
- Nemesis Now3%
- Otakumod3%
- Generic2%
- Open — no brand owns it (7 brands, 10%)
Demand
Destiny 2 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Dec · busiest ÷ quietest = 5.1×
Search terms
Top Destiny 2 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- destiny 2213K/yr
- destiny 2 merchandise106K/yr
- destiny82K/yr
- destiny 2 merch33K/yr
- destiny ghost22K/yr
- destiny merch16K/yr
- destiny 2 ghost13K/yr
- destiny merchandise8K/yr
- destiny 2 figure5K/yr
- destiny ghost shell4K/yr
Reviews and returns
What reviews say buyers love and hate about Destiny 2
We read the reviews and the return reasons for every product selling here.
“Bigger than I thought”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Destiny 2 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








