Date Ideas
FailDemand is soft, at -65.2% this quarter, so Date Ideas is a Fail.
- Flapen Score
- 37 / 100Ranks 2,483 of 3,143 Toys & Games niches · −9 vs the category median of 4637
- Market size
- $82K/yr43K searches / yr
- 90-day growth
- -65.2%search demand this quarter
- Competition
- 89%top-5 click share · 7 brands · 27 sellers
Flapen Score
Date Ideas against its category
The dotted line is the Toys & Games average. Past it, Date Ideas is stronger. Inside it, weaker.
Market
The Date Ideas market on Amazon at a glance
Shoppers on Amazon United States searched for Date Ideas 43K times last year and spent an estimated $82K. The top 5 brands take 93% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 11.4% of those searches ended in a purchase.
Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.4% of those searches ended in a purchase. Searches in the last 90 days moved -65.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.
- Searches, last 12 months
- 43K
- Growth, 90 days vs prior 90
- -65.2%
- Conversion, latest week
- 11.4%
- Market size, estimated
- $82Ka year
- Top search term
- its a date11K searches a year
02 · Price
A sale here is worth $16.79.
Listings sell for $16.79 on average, from $5.30 to $40.61. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 1,000 to 1,250 of them. At $16.79 that is $17K to $21K a year per listing.
- Average price
- $16.79inside the $15 to $100 sweet spot
- Price range
- $5.30–$40.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $17K–$21K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #573 within Dedicated Deck Card Games. It carries 2,931 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #573in Dedicated Deck Card Games
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 2,931per listing
- Listings tracked
- 8
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Date Ideas products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
27
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
3%
- Brand 156%
- Brand 221%
- Brand 35%
- Brand 45%
- Brand 55%
- Brand 64%
- Open — no brand owns it (1 brand, 3%)
Demand
Date Ideas search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 33.2× · 8 of 12 months tracked
Search terms
Top Date Ideas search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- its a date11K/yr
- date night ideas-35 scratch off dates5K/yr
- date scratch off cards8K/yr
- scratch off dates6K/yr
- its a date 40 scratch off dates11K/yr
- date idea book scratch off2K/yr
Reviews and returns
What reviews say buyers love and hate about Date Ideas
We read the reviews and the return reasons for every product selling here.
“But I think the price point is a little high for this small box of cards”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Date Ideas questions
Answered from the same tracked data.








