Creative Toys

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

55K

Growth, 90 days vs prior 90

-9.2%

Conversion, latest week

2.3%

Market size, estimated

$27Ka year

Peak month

December8.9× the quietest month

Top search term

creative toys31K searches a year

Listings sell for $21.42 on average, from $6.55 to $34.84. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $21.42 that is $0 to $2K a year per listing.

Average price

$21.42inside the $15 to $100 sweet spot

Price range

$6.55–$34.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.3%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #22 within Craft Kits. It carries 12,769 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#22in Craft Kits

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

12,769per listing

Listings tracked

18

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months