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Crayon Party Favors

a small market ($64K/yr) — Crayon Party Favors doesn't clear our bar today.

Flapen Score

47
Skip it

Top 42% of 3,143 Toys & Games niches · +1 vs the category median of 46

Market size 16Growth 22Conversion 77Competition 66Returns 96Price range 71Avg price 80Brand share 25Review moat 41Quality gap 16
This niche Category average · 3,143 niches

Is Crayon Party Favors profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Crayon Party Favors is a $64K/yr Amazon United States market (51K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Apr–Jun–Jul–Aug–Sep. Verdict: Skip it — 47/100.

Crayon Party Favors: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -5.2% over the last 90 days and 7.5% of searches end in a purchase.

$64K

revenue / yr

Units sold / yr6K
Search volume / yr-5.2%51K
Conversion rate7.5%
Avg price$16.86

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers10 · 470
Top-5 product click share45%
Open market10%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement86%
New entrants (1y)1· 1 succeeded
Avg rating4.7★
Avg reviews2,354

Top Crayon Party Favors products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

$0$3K$5K$8K$10K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

470

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

45%

Top 20: 92%

Open market

7%

  • CrayonKing31%
  • Crayola31%
  • Madisi11%
  • Craytastic!9%
  • Lucky Art Crayonology7%
  • Bedwina4%
  • Open — no brand owns it (4 brands, 7%)

Crayon Party Favors demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume51KCVR7.5%Products28Brands10Top 5 Brands90%OOS Rate1.1%Rating4.7★Reviews2,354Avg BSR#41
10K6KHoliday '24Spike '25Prime Day '25DecMarJunAugNovMarMay

Peak months: Apr, Jun, Jul, Aug, Sep · busiest ÷ quietest = 4.9×

Top Crayon Party Favors search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • 4 pack crayons11K/yr
  • 4 pack crayons for kids bulk10K/yr
  • crayons 4 pack5K/yr
  • crayons party favors for kids5K/yr
  • small box of crayons4K/yr
  • party favor crayons for kids3K/yr
  • small pack of crayons party favor3K/yr
  • crayon favors3K/yr
  • crayon packs of 43K/yr
  • mini crayon packs party favors3K/yr

What reviews say buyers love and hate about Crayon Party Favors

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews
Value For Money25%

Great Value

Color19%

vibrant colors

Quality-Overall16%

These crayons are great quality

Advertised Vs Actual Product9%

Exactly as described

Size-Overall5%

Great size

What buyers complain about

73% of reviews
Size-Overall21%

Small Crayons

Color13%

they are waxy when you color with them

Advertised Vs Actual Product10%

False advertisement

Durability9%

Easy breakage or come broken

Quality-Overall6%

Cheap

Crayon Party Favors return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

37%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Value For Money
38%
2Size-Overall
21%
3Defective Material/Parts
10%
4Advertised Vs Actual Product
7%
5Color
6%

Common Crayon Party Favors questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Crayon Party Favors 47/100 on Amazon United States — Skip it. The niche generates $64K/yr across 28 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -5.2% over the last 90 days.
Search demand for Crayon Party Favors on Amazon United States peaks in Apr–Jun–Jul–Aug–Sep, where the busiest month runs 4.9× the quietest.