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Crayola Washable Markers 10 Count

Fail

The top 5 brands take 100% of clicks, so Crayola Washable Markers 10 Count is a Fail.

Filters Trending
Flapen Score
48
48 / 100
Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 46
Market size
$58K/yr38K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
74%top-5 click share · 3 brands · 372 sellers

Flapen Score

Crayola Washable Markers 10 Count against its category

The dotted line is the Toys & Games average. Past it, Crayola Washable Markers 10 Count is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Crayola Washable Markers 10 Count market on Amazon at a glance

Shoppers on Amazon United States searched for Crayola Washable Markers 10 Count 38K times last year and spent an estimated $58K. All 3 brands take every click. Demand peaks in Jul–Aug. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 13.6% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.6% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
13.6%
Market size, estimated
$58Ka year
Peak month
August115.9× the quietest month
Top search term
crayola washable markers 10 count18K searches a year

02 · Price

A sale here is worth $11.08.

Listings sell for $11.08 on average, from $2.27 to $45.48. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $11.08 that is $8K to $11K a year per listing.

Average price
$11.08under the $15 to $100 sweet spot
Price range
$2.27–$45.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
$8K–$11K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

53% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #357 within Drawing & Painting Supplies. It carries 4,275 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
67%
Out of stock, average day
0.0%
Average rank
#357in Drawing & Painting Supplies
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
4,275per listing
Listings tracked
15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
74 months

Products

Top Crayola Washable Markers 10 Count products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

3 flat

Sellers

372

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Brand 192%
  • Brand 25%
  • Brand 33%
  • Open — no brand owns it (0%)

Demand

Crayola Washable Markers 10 Count search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 115.9×

Search terms

Top Crayola Washable Markers 10 Count search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • crayola washable markers 10 count18K/yr
  • washable markers 10 count16K/yr
  • 10 count washable markers3K/yr
  • 10 count crayola washable markers1K/yr

Reviews and returns

What reviews say buyers love and hate about Crayola Washable Markers 10 Count

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Color”
23%of negative reviews mention “Ease Of Use”
0.7%of orders come back
“it was difficult for me”
A buyer, on “Ease Of Use”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Crayola Washable Markers 10 Count questions

Answered from the same tracked data.