Crawling Toys
soft demand (-10.7% this quarter) — Crawling Toys doesn't clear our bar today.
Flapen Score
Ranks 1,432 of 3,143 Toys & Games niches · on the category median
Is Crawling Toys profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Crawling Toys is a $117K/yr Amazon United States market (189K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Aug–Nov–Dec. Verdict: Skip it — 46/100.
Crawling Toys: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -10.7% over the last 90 days and 3.4% of searches end in a purchase.
$117K
revenue / yr
Who owns the niche?
The top 5 brands hold 53% of demand, so 47% of the market is open.
47%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 34 products
Top Crawling Toys products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
BOSONER Baby Crawling Anti-Slip Knee Unisex Baby Toddlers Kneepads 5 Pairs
- Price
- $9.33
- Rating
- 4.0/5
- Reviews
- 13,667
- Age
- 9y ago
Skip Hop Baby Follow-Me Bee Tummy Time Crawl Toy 3-Stage Infant Sensory Development with Lights Sounds and Music Explore & More Age 5m+
- Price
- $25.87
- Rating
- 4.6/5
- Reviews
- 12,698
- Age
- 9y ago
Baby Head Protector Backpack for Falling Crawling and Walking Toddler Essentials Harness Infant Koala Toys Helmets Baby Essentials Must Have Stuff Items for 0.5-2 Years
- Price
- $10.57
- Rating
- 4.6/5
- Reviews
- 2,143
- Age
- 2y ago
VTech Wiggle and Crawl Ball Multicolor
- Price
- $16.88
- Rating
- 4.7/5
- Reviews
- 25,261
- Age
- 10y ago
Little World Baby knee Pads for Crawling - 5 Pack Anti Slip Unisex Baby Knee Protectors - Toddler Knee Pads Gift Idea for Baby
- Price
- $9.94
- Rating
- 4.2/5
- Reviews
- 3,696
- Age
- 6y ago
Trending
90-day click momentum
control future Baby Girl Toys Tummy Time: Pink Crawling Crab Babies Montessori Toy Learning 36 Months 3 Year Old Birthday Infant Girls Valentines Gifts Stuff 0 1 2 Essentials
- Price
- $17.45
- Rating
- 4.2/5
- Reviews
- 10,345
- Age
- 3y ago
Baby Crawling Anti-Slip Knee Pads and Socks Non Slip Ankle Grips Socks
- Price
- $15.03
- Rating
- 4.3/5
- Reviews
- 115
- Age
- 1y ago
Hstyle Baby Walking Sock Shoes Toddler Infant Slippers Grey 12-18 Month
- Price
- $6.94
- Rating
- 4.5/5
- Reviews
- 5,617
- Age
- 1y ago
SOZOON Baby Head Protector Backpack - Soft & Lightweight Head Protection Pillow for Bebe Walking and Crawling Astronaut
- Price
- $13.44
- Rating
- 4.4/5
- Reviews
- 1,037
- Age
- 1y ago
JunNeng Baby Head Protector Backpack for Walking Crawling Pink Butterfly
- Price
- $15.05
- Rating
- 4.6/5
- Reviews
- 10,442
- Age
- 7y ago
Newest
by launch date
Fisher-Price Corn Popper Mini Vehicle Toy
- Price
- $9.04
- Rating
- 4.3/5
- Reviews
- 168
- Age
- 9mo ago
AOTIBO Baby Dancing Octopus Toy for 3 4 5 6 7 Year Old Boy Girl Baby Tummy Time Electric Crawling Octopus Toys 36-96 Months Dancing Squid Toy for Walking Toddlers Kids Birthday Gifts Green
- Price
- $9.73
- Rating
- 4.2/5
- Reviews
- 381
- Age
- 1y ago
WATOCHE Baby Crawling Knee Pads and Socks with Anti-Slip Grips 10 Pairs
- Price
- $17.83
- Rating
- 4.4/5
- Reviews
- 132
- Age
- 1y ago
Hstyle Baby Walking Sock Shoes Toddler Infant Slippers Grey 12-18 Month
- Price
- $6.94
- Rating
- 4.5/5
- Reviews
- 5,617
- Age
- 1y ago
Huloo Sleep Baby Play Mat for Floor 1.3 Thick Elasti-Foam 5050 Playpen Mat for Tummy Time Non-Toxic Certified Water Repellent Soft Coral Velvet for Toddler Infant Kids Non-Slip Backing Safe for Crawling(Dark Grey)
- Price
- $32.14
- Rating
- 4.8/5
- Reviews
- 1,098
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
Brands
28 falling
Sellers
50
Top-5 brand share
53%
Top 20: 92%
Top-5 click share
50%
Top 20: 86%
Open market
40%
- BOSONER15%
- Skip Hop14%
- Raelitego9%
- VTech8%
- JunNeng8%
- Little World7%
Crawling Toys demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug, Nov, Dec · busiest ÷ quietest = 4.4×
Top Crawling Toys search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- baby crawling helper24K/yr
- crawling toy25K/yr
- crawling15K/yr
- crawling baby12K/yr
- baby crawling18K/yr
- moving toys11K/yr
- moving baby toys9K/yr
- skip hop bee8K/yr
- crawling toy for babies2K/yr
- vtech ball6K/yr
What reviews say buyers love and hate about Crawling Toys
What buyers mention most, as a share of all reviews.
What buyers love
66% of reviews“Fun For All”
“Its soft”
“Cute product”
“Very happy with the size”
“So comfy”
What buyers complain about
58% of reviews“Didnt fit”
“Broke in a week”
“Wont charge”
“the weird noises it makes”
“Crab does not work”
Crawling Toys return rate & reasons
Why buyers send it back, as a share of all return requests.
3.2%
Return rate
65%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Crawling Toys questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
