Crawling Baby Essentials
FailShoppers spend an estimated $35K a year here, so Crawling Baby Essentials is a Fail.
- Flapen Score
- 46 / 100Ranks 1,432 of 3,143 Toys & Games niches · on the category median46
- Market size
- $35K/yr62K searches / yr
- 90-day growth
- -3.7%search demand this quarter
- Competition
- 47%top-5 click share · 25 brands · 31 sellers
Flapen Score
Crawling Baby Essentials against its category
The dotted line is the Toys & Games average. Past it, Crawling Baby Essentials is stronger. Inside it, weaker.
Market
The Crawling Baby Essentials market on Amazon at a glance
Shoppers on Amazon United States searched for Crawling Baby Essentials 62K times last year and spent an estimated $35K. The top 5 brands take 58% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- -3.7%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $35Ka year
- Top search term
- crawling baby essentials28K searches a year
02 · Price
A sale here is worth $28.55.
Listings sell for $28.55 on average, from $6.94 to $84.07. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $28.55 that is $0 to $3K a year per listing.
- Average price
- $28.55inside the $15 to $100 sweet spot
- Price range
- $6.94–$84.07
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #138 within Car Seat & Stroller Toys. It carries 3,380 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 86%
- Out of stock, average day
- 2.8%
- Average rank
- #138in Car Seat & Stroller Toys
- Average rating
- 4.34 starsAmazon United States average 4.42 stars
- Average reviews
- 3,380per listing
- Listings tracked
- 37
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Crawling Baby Essentials products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BOSONER Baby Crawling Anti-Slip Knee Unisex Baby Toddlers Kneepads 5 Pairs
- Price
- $9.33
- Rating
- 4.0/5
- Reviews
- 13,667
- Age
- 9y ago

CRAWLIGATOR Tummy Time Mobility Toy for Infants 4-12 Months (Green)
- Price
- $81.15
- Rating
- 3.5/5
- Reviews
- 592
- Age
- 7y ago

Baby Head Protector Backpack for Falling Crawling and Walking Toddler Essentials Harness Infant Koala Toys Helmets Baby Essentials Must Have Stuff Items for 0.5-2 Years
- Price
- $10.57
- Rating
- 4.6/5
- Reviews
- 2,143
- Age
- 2y ago

Baby Knee Pads for Crawling and Baby Socks for Walking (6 Pairs 6-12 12-18 Months) I Toddler Socks with Grippers and Crawling Anti-Slip Knee Pads Infant Boys Girls Rodilleras para Bebes que Gatean
- Price
- $10.04
- Rating
- 4.3/5
- Reviews
- 1,475
- Age
- 2y ago

CRAWLIGATOR Tummy Time Mobility Toy for Infants 4-12 Months (Mint)
- Price
- $82.90
- Rating
- 3.5/5
- Reviews
- 592
- Age
- 4y ago
Trending
estimated 90-day click momentum
Nuby Boogie Buggy 3-in-1 Scooter
- Price
- $68.32
- Rating
- 4.7/5
- Reviews
- 82
- Age
- 9mo ago

Baby Crawling Anti-Slip Knee Pads and Socks Non Slip Ankle Grips Socks
- Price
- $15.03
- Rating
- 4.3/5
- Reviews
- 115
- Age
- 1y ago

Huloo Sleep Ultra Soft Baby Play Mat for Floor 1.3 Thick Elasti-Foam 50x50 Playpen Mat for Toddlers Infant kids Non-Slip Backing Safe for Crawling&Tummy Time Tatami Style (Dark Grey)
- Price
- $39.62
- Rating
- 4.8/5
- Reviews
- 2,147
- Age
- 1y ago

Hstyle Baby Walking Sock Shoes Toddler Infant Slippers Grey 12-18 Month
- Price
- $6.94
- Rating
- 4.5/5
- Reviews
- 5,617
- Age
- 1y ago

JunNeng Baby Head Protector Backpack for Walking Crawling Pink Butterfly
- Price
- $15.05
- Rating
- 4.6/5
- Reviews
- 10,442
- Age
- 7y ago
Newest
by launch date
Nuby Boogie Buggy 3-in-1 Scooter
- Price
- $68.32
- Rating
- 4.7/5
- Reviews
- 82
- Age
- 9mo ago

WATOCHE Baby Crawling Knee Pads and Socks with Anti-Slip Grips 10 Pairs
- Price
- $17.83
- Rating
- 4.4/5
- Reviews
- 132
- Age
- 1y ago

Hstyle Baby Walking Sock Shoes Toddler Infant Slippers Grey 12-18 Month
- Price
- $6.94
- Rating
- 4.5/5
- Reviews
- 5,617
- Age
- 1y ago

Huloo Sleep Baby Play Mat for Floor 1.3 Thick Elasti-Foam 5050 Playpen Mat for Tummy Time Non-Toxic Certified Water Repellent Soft Coral Velvet for Toddler Infant Kids Non-Slip Backing Safe for Crawling(Dark Grey)
- Price
- $32.14
- Rating
- 4.8/5
- Reviews
- 1,098
- Age
- 1y ago

Baby Crawling Anti-Slip Knee Pads and Socks Non Slip Ankle Grips Socks
- Price
- $15.03
- Rating
- 4.3/5
- Reviews
- 115
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 rising
Sellers
31
Est. top-5 brand share
58%
Top 20: 96%
Est. top-5 click share
47%
Top 20: 87%
Open market
37%
- Crawligator23%
- BOSONER12%
- Raelitego9%
- Simply Kids8%
- Hstyle7%
- JunNeng5%
Demand
Crawling Baby Essentials search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.1× · 6 of 12 months tracked
Search terms
Top Crawling Baby Essentials search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- crawling baby essentials28K/yr
- crawligator23K/yr
- crawligator tummy time toy6K/yr
- baby crawler3K/yr
- baby crawler helper2K/yr
Reviews and returns
What reviews say buyers love and hate about Crawling Baby Essentials
We read the reviews and the return reasons for every product selling here.
“Runs large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Crawling Baby Essentials questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








