Counting Bears
strong incumbent ratings (4.8★) — Counting Bears doesn't clear our bar today.
Flapen Score
Ranks 2,055 of 3,143 Toys & Games niches · −5 vs the category median of 46
Is Counting Bears profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Counting Bears is a $133K/yr Amazon United States market (182K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 41/100.
Counting Bears: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +7.5% over the last 90 days and 4.9% of searches end in a purchase.
$133K
revenue / yr
Who owns the niche?
The top 5 brands hold 88% of demand, so 12% of the market is open.
12%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.
0/100
page quality · 17 products
Top Counting Bears products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Learning Resources Baby Bear Counters - 102 Pieces Ages 3+ | Grades Pre-K+ Toddler Learning Toys Counters for Kids Counting Manipulatives Teddy Bear Counters
- Price
- $15.29
- Rating
- 4.8/5
- Reviews
- 2,803
- Age
- 21y ago
Bmag Counting Bears with Matching Sorting Cups Preschool Learning Toys Color Recognition and Math Learning Games STEM Educational Toy Gift for Kids Age 3 4 5 Year Old Boys Girls
- Price
- $12.43
- Rating
- 4.8/5
- Reviews
- 6,434
- Age
- 3y ago
NEOROD Counting Bears - 90 Pcs Color Sorting Toys for Toddlers 1-3 & Preschool Learning Toys with Stacking Cups Math Manipulatives with 2 Tweezers 2 Dices 12 Activity Cards & Storage Container
- Price
- $17.85
- Rating
- 4.8/5
- Reviews
- 1,530
- Age
- 6y ago
Timoo Colored Counting Bears 60 PCS Color Sorting Bears (Green & Purple & Blue & Orange & Red & Yellow)
- Price
- $8.80
- Rating
- 4.7/5
- Reviews
- 1,771
- Age
- 6y ago
Bmag 120 PCS Counting Bears Math Manipulatives (60 Large & 60 Small Bears in 12 Colors) Color Sorting Toys for Toddlers 3+ Preschool & Kindergarten STEM Learning Educational Toys with Storage Jar
- Price
- $16.09
- Rating
- 4.8/5
- Reviews
- 6,434
- Age
- 1y ago
Trending
90-day click momentum
ZYFLSQ 200 PCS Counting Bears Set 10 Color Sorting Bears Learning Toys for Preschoolers 1 Inch Bear Counters for Kids Ages 3+ Montessori-Inspired Math Manipulatives for Classroom & Home
- Price
- $19.09
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 7mo ago
Timoo 120 Pcs Rainbow Counting Bears Math Manipulatives Color Sorting Bears Counting Bears (Green & Purple & Blue & Orange & Red & Yellow)
- Price
- $13.87
- Rating
- 4.7/5
- Reviews
- 1,771
- Age
- 5y ago
Odoorgames 100 Pcs Translucent Counting Bears - 10 Colors - Kindergarten Classroom & Light Table Manipulatives Counting & Color Sorting Toys for Toddler
- Price
- $16.36
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 11mo ago
Bmag 120 PCS Counting Bears Math Manipulatives (60 Large & 60 Small Bears in 12 Colors) Color Sorting Toys for Toddlers 3+ Preschool & Kindergarten STEM Learning Educational Toys with Storage Jar
- Price
- $16.09
- Rating
- 4.8/5
- Reviews
- 6,434
- Age
- 1y ago
Learning Resources Baby Bear Sorting Set - Counting Toys Color Recognition Fine Motor Skills 108 Pieces Ages 3+
- Price
- $24.80
- Rating
- 4.8/5
- Reviews
- 391
- Age
- 21y ago
Newest
by launch dateZYFLSQ 200 PCS Counting Bears Set 10 Color Sorting Bears Learning Toys for Preschoolers 1 Inch Bear Counters for Kids Ages 3+ Montessori-Inspired Math Manipulatives for Classroom & Home
- Price
- $19.09
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 7mo ago
Odoorgames 100 Pcs Translucent Counting Bears - 10 Colors - Kindergarten Classroom & Light Table Manipulatives Counting & Color Sorting Toys for Toddler
- Price
- $16.36
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 11mo ago
Bmag 120 PCS Counting Bears Math Manipulatives (60 Large & 60 Small Bears in 12 Colors) Color Sorting Toys for Toddlers 3+ Preschool & Kindergarten STEM Learning Educational Toys with Storage Jar
- Price
- $16.09
- Rating
- 4.8/5
- Reviews
- 6,434
- Age
- 1y ago
Oomloid Counting Animals Montessori Toys for 3 4 5 Years Old Boys Girls Preschool Learning Activities Educational Sensory Toys Gifts for Kids Toddlers Ages 3-5 4-8
- Price
- $8.89
- Rating
- 4.8/5
- Reviews
- 785
- Age
- 2y ago
Bmag Counting Bears with Matching Sorting Cups Preschool Math Learning Game with 24 Big Bears 24 Little Bears STEM Educational Learning Activities Gifts for Kids Age 3 4 5 Year Old
- Price
- $14.21
- Rating
- 4.8/5
- Reviews
- 6,434
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
Brands
9 falling
Sellers
25
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
7%
- Learning Resources36%
- Bmag28%
- Timoo12%
- NEOROD8%
- Skoolzy5%
- XINHUIDALSQ4%
- Open — no brand owns it (3 brands, 7%)
Counting Bears demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug, Sep · busiest ÷ quietest = 2.1×
Top Counting Bears search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- counting bears123K/yr
- sorting bears13K/yr
- bear counters10K/yr
- counting bears math manipulatives9K/yr
- teddy bear counters5K/yr
- plastic bears5K/yr
- counting bears for toddlers 1-34K/yr
- counting bears for kids ages 4-83K/yr
- bear counters for kids math3K/yr
- sorting bears with matching cups2K/yr
What reviews say buyers love and hate about Counting Bears
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Fun for kids”
“Fun learning”
“The colors are bright”
“This was very helpful for my daughter to completed her math homework”
“product accurate to description”
What buyers complain about
75% of reviews“Off Color”
“small”
“Not great for counting”
“Buyer Beware, These are the cheapest looking little bears I have ever seen”
“it is a little hard for him to manipulate. 2 years old”
Counting Bears return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
62%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Counting Bears questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
