Commander Legends
FailThe top 5 brands take 100% of clicks, so Commander Legends is a Fail.
- Flapen Score
- 48 / 100Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 4648
- Market size
- $434K/yr171K searches / yr
- 90-day growth
- -12.4%search demand this quarter
- Competition
- 34%top-5 click share · 4 brands · 143 sellers
Flapen Score
Commander Legends against its category
The dotted line is the Toys & Games average. Past it, Commander Legends is stronger. Inside it, weaker.
Market
The Commander Legends market on Amazon at a glance
Shoppers on Amazon United States searched for Commander Legends 171K times last year and spent an estimated $434K. All 4 brands take every click. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $434K a year.
- Searches, last 12 months
- 171K
- Growth, 90 days vs prior 90
- -12.4%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $434Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- mtg collector booster pack32K searches a year
02 · Price
A sale here is worth $104.20.
Listings sell for $104.20 on average, from $7.13 to $456.17. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $104.20 that is $0 to $10K a year per listing.
- Average price
- $104.20above the $15 to $100 sweet spot
- Price range
- $7.13–$456.17
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
24% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #565 within Collectible Card Games. It carries 539 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 24%
- Prime listings
- 71%
- Out of stock, average day
- 2.8%
- Average rank
- #565in Collectible Card Games
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 539per listing
- Listings tracked
- 45
04 · Newcomers
7 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Commander Legends products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
4 flat
Sellers
143
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
34%
Top 20: 71%
Open market
0%
- Brand 177%
- Brand 221%
- Brand 32%
- Brand 41%
- Open — no brand owns it (0%)
Demand
Commander Legends search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Commander Legends search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mtg collector booster pack32K/yr
- collector booster pack11K/yr
- magic the gathering dungeons and dragons11K/yr
- mtg dragon deck7K/yr
- mtg baldurs gate12K/yr
- battle for baldurs gate mtg11K/yr
- mtg dragon9K/yr
- mtg collector pack7K/yr
- baldurs gate mtg10K/yr
- commander legends8K/yr
Reviews and returns
What reviews say buyers love and hate about Commander Legends
We read the reviews and the return reasons for every product selling here.
“Too expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Commander Legends questions
Answered from the same tracked data.








