Colored Chalk
MaybeBuyers convert on 13.0% of searches. But the average product has 4,230 reviews to catch up to, so Colored Chalk is a Maybe.
- Flapen Score
- 59 / 100Top 8% of 3,143 Toys & Games niches · +13 vs the category median of 4659
- Market size
- $450K/yr376K searches / yr
- 90-day growth
- +1.5%search demand this quarter
- Competition
- 50%top-5 click share · 17 brands · 96 sellers
Flapen Score
Colored Chalk against its category
The dotted line is the Toys & Games average. Past it, Colored Chalk is stronger. Inside it, weaker.
Market
The Colored Chalk market on Amazon at a glance
Shoppers on Amazon United States searched for Colored Chalk 376K times last year and spent an estimated $450K. The top 5 brands take 68% of clicks. Demand peaks in Aug. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 13.0% of those searches ended in a purchase.
Shoppers searched for this 376K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $450K a year.
- Searches, last 12 months
- 376K
- Growth, 90 days vs prior 90
- +1.5%
- Conversion, latest week
- 13.0%
- Market size, estimated
- $450Ka year
- Peak month
- August1.7× the quietest month
- Top search term
- chalkboard chalk71K searches a year
02 · Price
A sale here is worth $9.20.
Listings sell for $9.20 on average, from $0.98 to $22.74. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $9.20 that is $14K to $18K a year per listing.
- Average price
- $9.20under the $15 to $100 sweet spot
- Price range
- $0.98–$22.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $14K–$18K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #61 within Drawing & Painting Supplies. It carries 4,230 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 5.7%
- Average rank
- #61in Drawing & Painting Supplies
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 4,230per listing
- Listings tracked
- 24
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Colored Chalk products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Crayola Non-Toxic White Chalk(12 ct box)and Colored Chalk(12 ct box) Bundle
- Price
- $5.39
- Rating
- 4.5/5
- Reviews
- 13,333
- Age
- 15y ago

Amazon Basics Dustless Colored Chalk with Eraser Assorted Colors Chalkboard Writing Art Tool Set Erasable 24 Count
- Price
- $8.36
- Rating
- 4.3/5
- Reviews
- 6,745
- Age
- 6y ago

Crayola - Anti Dust Assorted Chalk
- Price
- $4.60
- Rating
- 4.3/5
- Reviews
- 14,777
- Age
- 14y ago

Prang Board Chalk Assorted Colors 12 Count
- Price
- $0.98
- Rating
- 4.2/5
- Reviews
- 3,204
- Age
- 8y ago

Chalkboard Chalk and Eraser Set 24 Pk Assorted Thin Chalks Gift Bundle
- Price
- $9.97
- Rating
- 4.1/5
- Reviews
- 1,108
- Age
- 3y ago
Trending
estimated 90-day click momentum
Loddie Doddie Liquid Chalk Markers Chalkboard Markers Dual Tips 8 Pack
- Price
- $12.77
- Rating
- 4.4/5
- Reviews
- 9,689
- Age
- 8y ago

Sidewalk Chalk Holder for Kids and Toddlers Stand-Up Outdoor Chalk Stick Adjustable 24-36in Reach Patented Includes 2 Chalks | Teal
- Price
- $19.48
- Rating
- 4.2/5
- Reviews
- 1,643
- Age
- 10y ago

NewFamily 12-Color Dustless Chalk for Kids with Protective Holders Washable & Non-Toxic Smooth Writing & Easy to Erase for Chalkboard Indoor & Outdoor Use
- Price
- $8.19
- Rating
- 4.2/5
- Reviews
- 103
- Age
- 10mo ago

magostar Dustless Chalk for Kids 6 Pcs Non-Toxic Washable Chalk Pens Colored Chalks for Chalkboard & Blackboard Drawing Wet Erase Easy Clean Sidewalk Chalk Set
- Price
- $6.60
- Rating
- 4.2/5
- Reviews
- 154
- Age
- 8mo ago

Cra-Z-Art Colored Chalk 16 Count (10801-48) Assorted
- Price
- $1.00
- Rating
- 4.1/5
- Reviews
- 4,965
- Age
- 14y ago
Newest
by launch date
magostar Dustless Chalk for Kids 6 Pcs Non-Toxic Washable Chalk Pens Colored Chalks for Chalkboard & Blackboard Drawing Wet Erase Easy Clean Sidewalk Chalk Set
- Price
- $6.60
- Rating
- 4.2/5
- Reviews
- 154
- Age
- 8mo ago

NewFamily 12-Color Dustless Chalk for Kids with Protective Holders Washable & Non-Toxic Smooth Writing & Easy to Erase for Chalkboard Indoor & Outdoor Use
- Price
- $8.19
- Rating
- 4.2/5
- Reviews
- 103
- Age
- 10mo ago

Dustless Chalk for Kids Indoor Chalkboard 12 Colors Washable Sidewalk Chalk Set with Protective Box Mess-Free for Drawing on Chalkboards Papers Sidewalks Perfect for Toddlers Boys Girls Kids
- Price
- $11.15
- Rating
- 4.1/5
- Reviews
- 282
- Age
- 11mo ago

Phinus 18 PCS Dustless Chalk for Kids with Pen Sleeve Colored Washable Toddler Chalk Non Toxic for Doodling Drawing Writing
- Price
- $9.87
- Rating
- 3.4/5
- Reviews
- 357
- Age
- 1y ago

Dustless Colored Chalk 100PCS 10 Colors Non-Toxic Classroom Chalks for Teachers & Students School Chalkboard Supplies
- Price
- $13.74
- Rating
- 4.1/5
- Reviews
- 102
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
96
Est. top-5 brand share
68%
Top 20: 100%
Est. top-5 click share
50%
Top 20: 95%
Open market
26%
- Crayola32%
- The Mega Deals14%
- Amazon Basics9%
- Prang6%
- Cra-Z-Art6%
- Phinus6%
Demand
Colored Chalk search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.7×
Search terms
Top Colored Chalk search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- chalkboard chalk71K/yr
- colored chalk56K/yr
- chalk for chalkboard53K/yr
- chalk for blackboard22K/yr
- blackboard chalk25K/yr
- chalk stick14K/yr
- drawing chalk17K/yr
- colored chalkboard chalk17K/yr
- chalk and eraser set13K/yr
- color chalk12K/yr
Reviews and returns
What reviews say buyers love and hate about Colored Chalk
We read the reviews and the return reasons for every product selling here.
“They just arent durable”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Colored Chalk questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








