Clueless Barbie

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -41.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.

Searches, last 12 months

28K

Growth, 90 days vs prior 90

-41.0%

Conversion, latest week

0.8%

Market size, estimated

$5Ka year

Peak month

December4.1× the quietest month

Top search term

clueless barbie15K searches a year

Listings sell for $25.04 on average, from $8.01 to $48.24. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 250 to 500 of them. At $25.04 that is $6K to $13K a year per listing.

Average price

$25.04inside the $15 to $100 sweet spot

Price range

$8.01–$48.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

250–500

Revenue per listing a year

$6K–$13K

Returns

2.2%of orders · Amazon United States median 2.1%

47% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,268 within Dolls. It carries 221 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

87%

Out of stock, average day

0.0%

Average rank

#1,268in Dolls

Average rating

4.77 starsAmazon United States average 4.42 stars

Average reviews

221per listing

Listings tracked

15

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

40 months