Clown Doll
weak search conversion (0.8%) — Clown Doll doesn't clear our bar today.
Flapen Score
Ranks 1,583 of 3,143 Toys & Games niches · −1 vs the category median of 46
Is Clown Doll profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Clown Doll is a $47K/yr Amazon United States market (226K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Oct–Dec. Verdict: Skip it — 45/100.
Clown Doll: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +7.8% over the last 90 days and 0.8% of searches end in a purchase.
$47K
revenue / yr
Who owns the niche?
The top 5 brands hold 52% of demand, so 48% of the market is open.
48%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 59 products
Top Clown Doll products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
POP MART WHY SO SERIOUS Series Plush Doll Pendant Blind Box Collectible Toys Charm Holiday Birthday Gifts for Girls and Boys Single Box
- Price
- $38.94
- Rating
- 4.3/5
- Reviews
- 99
- Age
- 10mo ago
Squishmallows Original 12-Inch Ukee Clown with Teal Hair and Black Bowler Hat - Official Jazwares Plush
- Price
- $6.03
- Rating
- 4.9/5
- Reviews
- 2,632
- Age
- 2y ago
DYNWAVE 9inch Clown Doll - can Sitting & Standing Hand Painted Harlequin Doll Display Decoration Valentin Gift
- Price
- $17.68
- Rating
- 4.6/5
- Reviews
- 209
- Age
- 6y ago
Clown Figure Doll Ornaments Home Table Desk Top Decor Halloween Decoration Gift - #5
- Price
- $16.79
- Rating
- 4.6/5
- Reviews
- 126
- Age
- 7y ago
CALEMBOU Plush Doll Blind Box Figures Timeshare Cino Dream Tour Circus Series Stuffed Mystery Box Toy Kawaii Mystery Plush Collectible Birthday Gift for Girls (1PC)
- Price
- $38.66
- Rating
- 4.7/5
- Reviews
- 150
- Age
- 2y ago
Trending
90-day click momentum
6 Pack Wooden Marionette Puppets Clown Pull String Puppets Movable Hands and Feet Joint Activity for Family Men Women Theater Puppetry Party
- Price
- $24.89
- Rating
- 4.3/5
- Reviews
- 23
- Age
- 6mo ago
Dolls Kill Possum Star Plush Backpack by Club Exx
- Price
- $67.97
- Rating
- 4.9/5
- Reviews
- 30
- Age
- 8mo ago
Squishmallows Cupid Valentines 7 inch Collectible Soft & Squishy Food Stuffed - Add to Your Squad - Gift for Kids Girls & Boys
- Price
- $16.89
- Rating
- 3.9/5
- Reviews
- 3
- Age
- 3y ago
POP MART WHY SO SERIOUS Series Plush Doll Pendant Blind Box Collectible Toys Charm Holiday Birthday Gifts for Girls and Boys Single Box
- Price
- $38.94
- Rating
- 4.3/5
- Reviews
- 99
- Age
- 10mo ago
Maxyoung 14 Inch Porcelain Clown Doll Vintage Dolls Figurine Collectible Figure Hand Painted Toy Christmas Halloween Birthday Gift Twisted Body
- Price
- $21.02
- Rating
- 4.6/5
- Reviews
- 97
- Age
- 4y ago
Newest
by launch date6 Pack Wooden Marionette Puppets Clown Pull String Puppets Movable Hands and Feet Joint Activity for Family Men Women Theater Puppetry Party
- Price
- $24.89
- Rating
- 4.3/5
- Reviews
- 23
- Age
- 6mo ago
Dolls Kill Possum Star Plush Backpack by Club Exx
- Price
- $67.97
- Rating
- 4.9/5
- Reviews
- 30
- Age
- 8mo ago
POP MART WHY SO SERIOUS Series Plush Doll Pendant Blind Box Collectible Toys Charm Holiday Birthday Gifts for Girls and Boys Single Box
- Price
- $38.94
- Rating
- 4.3/5
- Reviews
- 99
- Age
- 10mo ago
Cloveray Harlequin Clown Reborn Toddler Girl Doll 18 Inch Baby Doll with Curly Hair Checkered Hat Pink & Silver Costume and Mini Drum for 5 Year Old Girls Parents Collectors
- Price
- $27.49
- Rating
- 4.6/5
- Reviews
- 198
- Age
- 1y ago
Anirollz Clown Pandaroll Sitting Plush Soft Circus-Themed Stuffed Animal Toy Collectible Cute Plushie for Kids & Fans
- Price
- $20.31
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
Brands
33 rising
Sellers
170
Top-5 brand share
52%
Top 20: 91%
Top-5 click share
32%
Top 20: 66%
Open market
42%
- Squishmallows20%
- POP MART12%
- Maxyoung7%
- KODORIA6%
- FRECI6%
- DYNWAVE6%
Clown Doll demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Dec · busiest ÷ quietest = 2.0×
Top Clown Doll search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- clown doll44K/yr
- clown plush33K/yr
- clown squishmallow25K/yr
- clown figurines21K/yr
- clown dolls15K/yr
- clown toys11K/yr
- jester doll9K/yr
- clown plushies7K/yr
- clown stuffed animal9K/yr
- clown figure7K/yr
What reviews say buyers love and hate about Clown Doll
What buyers mention most, as a share of all reviews.
What buyers love
72% of reviews“The excellent quality of the backpack”
“a great addition to your collection”
“Worth It”
“Fun for everyone”
“Its well constructed”
What buyers complain about
42% of reviews“Doesnt fit much”
“not for 70 dollars”
“terrible hair quality”
“Because I fell in the balloon broke and half”
“Little Storage”
Clown Doll return rate & reasons
Why buyers send it back, as a share of all return requests.
6.8%
Return rate
22%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Clown Doll questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
