Climbing Toys for Toddlers 1-3
PassClimbing Toys for Toddlers 1-3 scores 67 out of 100, a Pass. Shoppers spend an estimated $3.8M a year here, search demand grew +17.7% this quarter, and an estimated 2.4% of orders come back.
- Flapen Score
- 67 / 100Top 2% of 3,143 Toys & Games niches · +21 vs the category median of 4667
- Market size
- $3.8M/yr4.1M searches / yr
- 90-day growth
- +17.7%search demand this quarter
- Competition
- 24%top-5 click share · 41 brands · 52 sellers
Flapen Score
Climbing Toys for Toddlers 1-3 against its category
The dotted line is the Toys & Games average. Past it, Climbing Toys for Toddlers 1-3 is stronger. Inside it, weaker.
Market
The Climbing Toys for Toddlers 1-3 market on Amazon at a glance
Shoppers on Amazon United States searched for Climbing Toys for Toddlers 1-3 4.1M times last year and spent an estimated $3.8M. The top 5 brands take 40% of clicks. Demand peaks in Nov–Dec. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.8M a year.
- Searches, last 12 months
- 4.1M
- Growth, 90 days vs prior 90
- +17.7%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $3.8Ma year
- Peak month
- December2.9× the quietest month
- Top search term
- climbing toys for 1 year old516K searches a year
02 · Price
A sale here is worth $89.76.
Listings sell for $89.76 on average, from $23.36 to $241.88. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $89.76 that is $22K to $45K a year per listing.
- Average price
- $89.76inside the $15 to $100 sweet spot
- Price range
- $23.36–$241.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $22K–$45K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #47 within Indoor Climbers & Play Structures. It carries 501 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 85%
- Out of stock, average day
- 7.4%
- Average rank
- #47in Indoor Climbers & Play Structures
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 501per listing
- Listings tracked
- 66
04 · Newcomers
17 of last year's 19 launches cleared the first-year sales bar.
19 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 19
- Successful launches
- 17Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Climbing Toys for Toddlers 1-3 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 24% of clicks. An open shelf where new products get seen.
Brands
41 falling
Sellers
52
Top-5 brand share
40%
Top 20: 80%
Top-5 click share
24%
Top 20: 59%
Open market
56%
- Brand 117%
- Brand 28%
- Brand 36%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Climbing Toys for Toddlers 1-3 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Climbing Toys for Toddlers 1-3 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- climbing toys for 1 year old516K/yr
- climbing blocks319K/yr
- toddler climbing toys indoor488K/yr
- baby climbing blocks241K/yr
- soft play set264K/yr
- pikler triangle set289K/yr
- foam climbing blocks293K/yr
- tiny land150K/yr
- soft play135K/yr
- kids indoor climbers & play structures206K/yr
Reviews and returns
What reviews say buyers love and hate about Climbing Toys for Toddlers 1-3
We read the reviews and the return reasons for every product selling here.
“Size not as expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Climbing Toys for Toddlers 1-3 questions
Answered from the same tracked data.