Climbing Toys for Toddlers 1-3
PassClimbing Toys for Toddlers 1-3 scores 67 out of 100, a Pass. Shoppers spend an estimated $3.8M a year here, search demand grew +17.7% this quarter, and an estimated 2.4% of orders come back.
- Flapen Score
- 67 / 100Top 2% of 3,143 Toys & Games niches · +21 vs the category median of 4667
- Market size
- $3.8M/yr4.1M searches / yr
- 90-day growth
- +17.7%search demand this quarter
- Competition
- 24%top-5 click share · 41 brands · 52 sellers
Flapen Score
Climbing Toys for Toddlers 1-3 against its category
The dotted line is the Toys & Games average. Past it, Climbing Toys for Toddlers 1-3 is stronger. Inside it, weaker.
Market
The Climbing Toys for Toddlers 1-3 market on Amazon at a glance
Shoppers on Amazon United States searched for Climbing Toys for Toddlers 1-3 4.1M times last year and spent an estimated $3.8M. The top 5 brands take 40% of clicks. Demand peaks in Nov–Dec. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.8M a year.
- Searches, last 12 months
- 4.1M
- Growth, 90 days vs prior 90
- +17.7%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $3.8Ma year
- Peak month
- December2.9× the quietest month
- Top search term
- climbing toys for 1 year old516K searches a year
02 · Price
A sale here is worth $89.76.
Listings sell for $89.76 on average, from $23.36 to $241.88. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $89.76 that is $22K to $45K a year per listing.
- Average price
- $89.76inside the $15 to $100 sweet spot
- Price range
- $23.36–$241.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $22K–$45K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #47 within Indoor Climbers & Play Structures. It carries 501 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 85%
- Out of stock, average day
- 7.4%
- Average rank
- #47in Indoor Climbers & Play Structures
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 501per listing
- Listings tracked
- 66
04 · Newcomers
17 of last year's 19 launches cleared the first-year sales bar.
19 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 19
- Successful launches
- 17Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Climbing Toys for Toddlers 1-3 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tiny Land Soft Foam Climbing Blocks for Toddlers 6-Piece Foam Blocks
- Price
- $103.10
- Rating
- 4.7/5
- Reviews
- 174
- Age
- 11mo ago
Fun Climbing Toy Set for Toddlers 1-3 - Crawl Tunnel & Foam Climbing Blocks
- Price
- $89.99
- Rating
- 4.0/5
- Reviews
- 260
- Age
- 1y ago
TODIBY 6-Piece Soft PU Leather Toddlers Climbing Toys Baby Foam Climbing Blocks for Toddlers Foam Play Gym Climber Structures for Toddler 3 Indoor Climb and Crawl Activity Play Set
- Price
- $98.76
- Rating
- 4.5/5
- Reviews
- 982
- Age
- 2y ago
TODIBY 4-Pieces Climbing Toys for Toddlers: PU Leather - Soft Play Climbing for Toddlers - Foam Climbing Blocks for Crawling and Sliding Indoor Playground for Kids
- Price
- $69.82
- Rating
- 4.5/5
- Reviews
- 611
- Age
- 2y ago
CAMELUS Toddler Climbing Toys Indoor Baby Foam Climbing Blocks with Ball Pit for 1-3 Years Old 6-Piece Soft Play Set Climbing Blocks Climb Crawl Activity Play Birthday (Balls not Included)
- Price
- $78.25
- Rating
- 4.1/5
- Reviews
- 186
- Age
- 1y ago
Trending
estimated 90-day click momentum
Amazon Basics BPA-Free Ball Pit Balls with Storage Bag Crush-Proof Plastic for Toddlers Kids 12+ Months Play 6 Pastel Colors Pack of 400
- Price
- $46.09
- Rating
- 4.6/5
- Reviews
- 5,920
- Age
- 5y ago
BlueWood Pikler Triangle Set with Safe Handle Climbing Toys for 1-3 Year
- Price
- $118.92
- Rating
- 4.6/5
- Reviews
- 1,423
- Age
- 1y ago
JUOIFIP 6 Pieces Toddler Climbing Toys Indoor Crystal Velvet Foam Climbing Blocks for Toddlers 1-3 Baby Climbing Toys Soft Play Set for Climbing Sliding and Crawling (Balls not Included)
- Price
- $97.56
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 5mo ago
Norbee Pikler Triangle Set Foldable Wooden Toddler Climbing Toys Indoor Playground Jungle Gym for Kids Montessori Climbing Set for Toddlers
- Price
- $98.84
- Rating
- 4.2/5
- Reviews
- 41
- Age
- 11mo ago
YENING Foam Climbing Blocks for Toddlers 1-3 Baby Climbing Toys for 1 Year Old Soft Play Set for Babies 6-12 Months Indoor 8 Piece
- Price
- $65.43
- Rating
- 4.5/5
- Reviews
- 68
- Age
- 6mo ago
Newest
by launch dateJUOIFIP 6 Pieces Toddler Climbing Toys Indoor Crystal Velvet Foam Climbing Blocks for Toddlers 1-3 Baby Climbing Toys Soft Play Set for Climbing Sliding and Crawling (Balls not Included)
- Price
- $97.56
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 5mo ago
YENING Foam Climbing Blocks for Toddlers 1-3 Baby Climbing Toys for 1 Year Old Soft Play Set for Babies 6-12 Months Indoor 8 Piece
- Price
- $65.43
- Rating
- 4.5/5
- Reviews
- 68
- Age
- 6mo ago
Tiny Land Soft Foam Climbing Blocks for Toddlers 6-Piece Foam Blocks
- Price
- $103.10
- Rating
- 4.7/5
- Reviews
- 174
- Age
- 11mo ago
MIND&ACTION Climbing Toys for 1 Year Old Baby Foam Climbing Blocks Indoor
- Price
- $66.60
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 11mo ago
Norbee Pikler Triangle Set Foldable Wooden Toddler Climbing Toys Indoor Playground Jungle Gym for Kids Montessori Climbing Set for Toddlers
- Price
- $98.84
- Rating
- 4.2/5
- Reviews
- 41
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 24% of clicks, no more. An open shelf where new products get seen.
Brands
41 falling
Sellers
52
Est. top-5 brand share
40%
Top 20: 80%
Est. top-5 click share
24%
Top 20: 59%
Open market
56%
- Tiny Land17%
- TODIBY8%
- CAMELUS6%
- MIND&ACTION5%
- ZICOTO5%
- BlueWood5%
Demand
Climbing Toys for Toddlers 1-3 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Climbing Toys for Toddlers 1-3 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- climbing toys for 1 year old516K/yr
- climbing blocks319K/yr
- toddler climbing toys indoor488K/yr
- baby climbing blocks241K/yr
- soft play set264K/yr
- pikler triangle set289K/yr
- foam climbing blocks293K/yr
- tiny land150K/yr
- soft play135K/yr
- kids indoor climbers & play structures206K/yr
Reviews and returns
What reviews say buyers love and hate about Climbing Toys for Toddlers 1-3
We read the reviews and the return reasons for every product selling here.
“Size not as expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Climbing Toys for Toddlers 1-3 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data