christmas stickers
Launch itA $883K/yr market growing +30.5% this quarter with returns at 0.9% — clears our launch bar.
Brand share
Incredible25%top-5 brand share — no brand owns this niche
Competition
Incredible20%top-5 click share — an open shelf
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great316.23avg incumbent reviews — the moat a new listing must climb
Market size
Great$883K$883K/yr · 2.0M searches
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Growth
Good+30.5%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$2.99–$18.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$7.42avg listing price — sweet spot $15–$100
According to Flapen's Amazon United States niche tracking, christmas stickers is a $883K/yr Amazon United States market (2.0M searches/yr). The top 5 brands hold 25% of demand. Demand peaks in Nov–Dec. Verdict: Launch it — 69/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
christmas stickers market data
- Units sold / yr
- 150K–200K
- avg 1,500–2,000/product
- Revenue / yr
- $1.1M–$1.5M
- units × avg price
- Conversion rate
- 6.1%
- Avg BSR
- #3,804
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 62%
- Out of stock
- 10.1%
- Avg brand age
- 32 months
- Avg seller age
- 175 days
Competition & brand share
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
81 rising
Sellers
103
Top-5 brand share
25%
Top 20: 61%
Top-5 click share
20%
Top 20: 50%
Open market
71%
- ZICOTO6%
- HSHFAMIIY5%
- BulbaCraft5%
- DothRayan4%
- MUZIWAN4%
- bloom daily planners4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +30.5% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 74.5×
Top christmas stickers search terms
- christmas stickers1.0M/yr
- holiday stickers171K/yr
- merry christmas stickers115K/yr
- christmas scrapbook stickers23K/yr
- christmas stickers for scrapbooking13K/yr
- christmas stickers for crafts114K/yr
- christmas stickers for cards119K/yr
- christmas stickers for kids130K/yr
- christmas stickers bulk34K/yr
- christmas sticker37K/yr
Top christmas stickers products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fun Christmas Stickers for Kids Large Set of 400 Holiday Stickers for Chritmas Party Favors Gifts Cards Treats Crafts and Toys Fun Bulk Sticker Set for Xmas Gift Bags and as Stocking Stuffers
ZICOTO$4.594.8★251 rev
100Pcs Vintage Christmas Stickers for Crafts - Retro Christmas Stickers Gifts - Vintage Xmas Decals for Cards - Gift for Women & Men
BulbaCraft$6.244.4★1,336 rev
bloom daily planners Holiday Seasonal Planner Sticker Sheets - Vintage Seasonal Sticker Pack - Removable & Repositionable - Over 310 Stickers Per Pack!
bloom daily planners$14.434.7★2,040 rev
Christmas Theme Stickers 100Pcs Vinyl Waterproof Merry Christmas Stickers for Envelopes Gifts Tags Crafts Snowboard Decorations Funny Christmas Holiday Party Favors for Kids Teens Aduts
DothRayan$5.324.6★1,204 rev
Treasure Cove Holiday Stickers Assortment Seasonal Sticker Sheets for Kids Crafts Halloween Thanksgiving Christmas Birthday Party Decorations Supplies 16 Sheets 400Pcs
Treasure Cove$9.064.6★216 rev
Newest
by launch date
Fancy Land Holiday Stickers Assortment 800 Seasonal Stickers for Kids
Fancy Land$6.776 rev
50PCS Transparent Christmas Ball Stickers Pack Aesthetic Xmas Ball Decor for Laptop Gifts for Kids Teens Adults Vinyl PET Ornament Stickers for Notebook Phone Bike Party Favors (Christmas)
MUZIWAN$2.99173 rev
Christmas Stickers 50Pcs Decorative Stickers for Parties Suitable for Children Teens and Adults Ideal for Water Bottles Laptops and Cups Christmas Party Supplies(Colourful-A3)
Mrotayi$3.5118 rev
100PCS Christmas Stickers | Xmas Stickers Christmas Decorations Party Favors Gift Idea for Kids Teen Adult Accessories Party Favors Goodie Bags Stocking Stuffers Reindeer Snowman Winter Santa Claus
Backtopeia$6.4179 rev
Vintage Christmas Stickers 50PCS Transparent PET Santa Claus Snowman Sticker Pack for Kids Teens Waterproof Holiday Stickers Decals for Scrapbook Laptop Phone Water Bottle Christmas Gifts for Kids
XINCOOL$4.2949 rev
Trending
90-day click momentumChristmas Stickers 50Pcs Decorative Stickers for Parties Suitable for Children Teens and Adults Ideal for Water Bottles Laptops and Cups Christmas Party Supplies(Colourful-A3)
Mrotayi$3.514.9★
50PCS Transparent Christmas Ball Stickers Pack Aesthetic Xmas Ball Decor for Laptop Gifts for Kids Teens Adults Vinyl PET Ornament Stickers for Notebook Phone Bike Party Favors (Christmas)
MUZIWAN$2.994.3★
100Pcs Vintage Christmas Stickers for Crafts - Retro Christmas Stickers Gifts - Vintage Xmas Decals for Cards - Gift for Women & Men
BulbaCraft$6.244.4★
Fancy Land Holiday Stickers Assortment 800 Seasonal Stickers for Kids
Fancy Land$6.774.7★
Vintage Christmas Stickers 50PCS Transparent PET Santa Claus Snowman Sticker Pack for Kids Teens Waterproof Holiday Stickers Decals for Scrapbook Laptop Phone Water Bottle Christmas Gifts for Kids
XINCOOL$4.294.6★
What buyers say about christmas stickers
What buyers praise and complain about, mined from review topics.What buyers love
“Christmas Stickers🎄 Great quality”
“Sticks well”
“Good deal”
“Fun times”
“The designs are fun”
“Colors are vibrant”
“Perfect size”
“Better than expected”
“Great for treasure box prizes”
“Easy and convenient”
What buyers complain about
“Bigger than I thought”
“Not super sticky”
“Very frustrating to use”
“They are ok quality, not super great”
“they are way more expensive than they should be”
“AI generated with some errors”
“Misleading visually when you have them in front of you”
“they do not come off the paper easy”
“Rip easily”
“They wern't very colorful”
Top return reasons
Common questions
- Is christmas stickers profitable to sell on Amazon United States?
- The niche generates $883K/yr across 105 tracked products. 2 of 41 products launched in the last 360 days are still selling. 90-day search growth is +30.5%. Flapen's verdict: Launch it (69/100).
- How competitive is the christmas stickers niche?
- 81 brands and 103 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 25% of demand.
- What do buyers complain about in christmas stickers?
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Ease Of Use. The return rate is 0.9%.
- When does demand for christmas stickers peak?
- Demand peaks in Nov–Dec; the busiest month runs 74.5× the quietest.
- What does it cost to enter the christmas stickers niche?
- Listings span $2.99–$18.73; the average listing price is $7.42 (sweet spot $15–$100). The average incumbent carries 316 reviews — the moat a new listing must climb.