Caterpillar Toy

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.

Searches, last 12 months

146K

Growth, 90 days vs prior 90

-12.2%

Conversion, latest week

4.1%

Market size, estimated

$90Ka year

Peak month

December5.6× the quietest month

Top search term

caterpillar toy63K searches a year

Listings sell for $15.04 on average, from $5.17 to $21.95. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $15.04 that is $2K to $4K a year per listing.

Average price

$15.04inside the $15 to $100 sweet spot

Price range

$5.17–$21.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.6%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #218 within Rattles & Plush Rings. It carries 2,162 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#218in Rattles & Plush Rings

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

2,162per listing

Listings tracked

28

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months