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Cat Noir

Cat Noir shows a sweet-spot price point ($26.89 avg), but weak search conversion (0.8%) keeps it on the watch list.

Flapen Score

52
Worth a look

Top 23% of 3,143 Toys & Games niches · +6 vs the category median of 46

Market size 54Growth 54Conversion 10Competition 82Returns 80Price range 45Avg price 95Brand share 18Review moat 68Quality gap 27
This niche Category average · 3,143 niches

Is Cat Noir profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Cat Noir is a $359K/yr Amazon United States market (1.6M searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Aug–Oct–Nov–Dec. Verdict: Worth a look — 52/100.

Cat Noir: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +26.9% over the last 90 days and 0.8% of searches end in a purchase.

$359K

revenue / yr

Units sold / yr25K
Search volume / yr+26.9%1.6M
Conversion rate0.8%
Avg price$26.89

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

7%

open market share

Brands · sellers13 · 106
Top-5 product click share33%
Open market7%
Avg brand age36 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 50 products

Sponsored placement64%
New entrants (1y)3· 1 succeeded
Avg rating4.6★
Avg reviews792

Top Cat Noir products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

$0$11K$22K$32K$43K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

106

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

33%

Top 20: 76%

Open market

6%

  • Miraculous67%
  • BANDAI15%
  • corimori5%
  • knemmy3%
  • DYCE2%
  • Playmobil2%
  • Open — no brand owns it (7 brands, 6%)

Cat Noir demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.6MCVR0.8%Products50Brands13Top 5 Brands93%OOS Rate10.5%Rating4.6★Reviews792Avg BSR#5,828
70K50KSpike '25Prime Day '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Aug, Oct, Nov, Dec · busiest ÷ quietest = 4.8×

Top Cat Noir search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • miraculous ladybug544K/yr
  • miraculous257K/yr
  • miraculous ladybug toys275K/yr
  • cat noir68K/yr
  • ladybug toys67K/yr
  • kwamis miraculous toys38K/yr
  • miraculous toys50K/yr
  • ladybug and cat noir44K/yr
  • miraculous ladybug doll49K/yr
  • ladybug miraculous34K/yr

What reviews say buyers love and hate about Cat Noir

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Quality-Overall26%

well built

Fun/Entertainment Experience17%

Fun family game

Gifting Purpose9%

cute gift

Advertised Vs Actual Product9%

It was as described

Size-Overall7%

size was perfect

What buyers complain about

82% of reviews
Size-Overall21%

Extra small

Durability17%

in a day one broke

Quality-Overall16%

Very cheap quality

Value For Money9%

Amd im very angry seeing the price of this

Strength6%

Fragile

Cat Noir return rate & reasons

Why buyers send it back, as a share of all return requests.

1.8%

Return rate

63%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
50%
2Defective Material/Parts
10%
3Value For Money
8%
4Advertised Vs Actual Product
8%
5Quality-Overall
3%

Common Cat Noir questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cat Noir 52/100 on Amazon United States — Worth a look. The niche generates $359K/yr across 50 tracked products. 1 of 3 products launched in the last 360 days are still selling. Search demand moved +26.9% over the last 90 days.
Search demand for Cat Noir on Amazon United States peaks in Aug–Oct–Nov–Dec, where the busiest month runs 4.8× the quietest.