Is cardfight vanguard profitable to sell on Amazon United States?

The niche generates $24K/yr across 45 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +2.3%. Flapen's verdict: Skip it (49/100).

How competitive is the cardfight vanguard niche?

10 brands and 78 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in cardfight vanguard?

Top complaints mined from reviews: Value For Money. The return rate is 0.4%.

What does it cost to enter the cardfight vanguard niche?

Listings span $5.94–$101.49; the average listing price is $35.39 (sweet spot $15–$100). The average incumbent carries 67 reviews — the moat a new listing must climb.

cardfight vanguard

Skip it

A small market ($24K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Review moat

Incredible66.78

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$35.39

avg listing price — sweet spot $15–$100

Price range

Great$5.94–$101.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great36%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+2.3%

90-day search growth — must beat 0% to launch

Brand share

Bad94%

top-5 brand share — brand-locked demand

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad$24K

$24K/yr · 100K searches

According to Flapen's Amazon United States niche tracking, cardfight vanguard is a $24K/yr Amazon United States market (100K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 49/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

cardfight vanguard market data

Units sold / yr: 750–1K; avg 0–100/product
Revenue / yr: $27K–$35K; units × avg price
Conversion rate: 0.7%
Avg BSR: #3,479
Page quality: 0%
Prime: 51%
Sponsored: 13%
Out of stock: 17.8%
Avg brand age: 47 months
Avg seller age: 166 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

10 falling

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

36%

Top 20: 77%

Open market

Bushiroad43%
VANGUARD39%
Gamegenic6%
sweets & geeks3%
The Gaming Mat Company2%
Yu-Gi-Oh!2%
Open — no brand owns it (4 brands, 4%)

Demand

Weekly Amazon search volume, last 27 weeks — +2.3% search growth over the last 90 days.

Open Trend

Top cardfight vanguard search terms

cardfight vanguard54K/yr +1.1%0.2% conv.
cardfight vanguard trial deck12K/yr -4.1%0.7% conv.
cardfight vanguard booster box12K/yr +9.0%0.7% conv.
cardfight vanguard deck11K/yr +13.3%0.4% conv.
vanguard cardfight5K/yr +6.4%0.3% conv.
vanguard cards4K/yr +6.9%1.3% conv.
cardfight!! vanguard3K/yr -2.5%0.1% conv.

All search terms

Top cardfight vanguard products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Cardfight Vanguard Overdress BT-03 Advance of Intertwined Stars Booster Box

VANGUARD$37.354.7★56 rev

Cardfight Vanguard Cards - Trial Deck - Slash of Silver Wolf (English Edition)

VANGUARD$8.264.6★151 rev

CFV Cardfight!! Vanguard Overdress VGE-D-SD05 Tomari Seto Starter Deck English - 50 Cards

Bushiroad$10.304.8★237 rev

Cardfight!! Vanguard VGE-D-SD01 Yu-yu Kondo Starter Deck English - 50 Cards

Bushiroad$11.024.8★289 rev

Cardfight!! Vanguard Overdress VGE-D-SD04 Megumi Okura Starter Deck English - 50 Cards

Bushiroad$9.064.7★236 rev

Newest

by launch date

Cardfight Vanguard Divinez - Lyrical Monasterio Season of Wonders Booster Box (PREORDER)

Bushiroad$78.411 rev

6mo ago

Cardfight Vanguard Divinez: BT10 - Dragonsoul Resonance Booster Box

Bushiroad$66.050 rev

10mo ago

Cardfight Vanguard Divinez - Special Series 04 - Stardust Blade Deck

Bushiroad$44.940 rev

10mo ago

DZ-BT08 Knights 0f Rebirth Booster Box

sweets & geeks$56.470 rev

11mo ago

Clash of The Heroes Booster Box - D-BT11

VANGUARD$54.363 rev

1y ago

What buyers say about cardfight vanguard

What buyers praise and complain about, mined from review topics.

What buyers love

Collectibles44%

“Came quickly and the cards were good to me”

Value For Money22%

“not expensive at all”

Suitability Beginner11%

“Perfect starter to build a deck from for beginners”

Ease Of Use6%

“easy to read cards”

Advertised Vs Actual Product6%

“Exactly as my son had hoped”

Design-Overall6%

“Also has great artwork”

Quality-Overall6%

“Obviously very satisfied as I came back for more”

What buyers complain about

Value For Money100%

“Too expensive”

Top return reasons

Advertised Vs Actual Product83%

Functionality-Overall17%

Common questions

Is cardfight vanguard profitable to sell on Amazon United States?: The niche generates $24K/yr across 45 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +2.3%. Flapen's verdict: Skip it (49/100).
How competitive is the cardfight vanguard niche?: 10 brands and 78 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in cardfight vanguard?: Top complaints mined from reviews: Value For Money. The return rate is 0.4%.
What does it cost to enter the cardfight vanguard niche?: Listings span $5.94–$101.49; the average listing price is $35.39 (sweet spot $15–$100). The average incumbent carries 67 reviews — the moat a new listing must climb.