Cardboard Tools for Kids

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.7M a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-12.5%

Conversion, latest week

2.7%

Market size, estimated

$4.7Ma year

Peak month

December4.6× the quietest month

Top search term

chomp saw263K searches a year

Listings sell for $120.92 on average, from $13.16 to $243.79. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $120.92 that is $242K to $302K a year per listing.

Average price

$120.92above the $15 to $100 sweet spot

Price range

$13.16–$243.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

2,000–2,500

Revenue per listing a year

$242K–$302K

Returns

2.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #87 within Play Tools. It carries 331 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

13.1%

Average rank

#87in Play Tools

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

331per listing

Listings tracked

12

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

42 months