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Card Organizer

Maybe

The top 5 brands take only 37% of clicks. But the average product has 4,862 reviews to catch up to, so Card Organizer is a Maybe.

Flapen Score
59
59 / 100
Top 8% of 3,143 Toys & Games niches · +13 vs the category median of 46
Market size
$178K/yr187K searches / yr
90-day growth
+6.8%search demand this quarter
Competition
34%top-5 click share · 42 brands · 57 sellers

Flapen Score

Card Organizer against its category

The dotted line is the Toys & Games average. Past it, Card Organizer is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Card Organizer market on Amazon at a glance

Shoppers on Amazon United States searched for Card Organizer 187K times last year and spent an estimated $178K. The top 5 brands take 37% of clicks. Demand peaks in Jan–Dec. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.

Searches, last 12 months
187K
Growth, 90 days vs prior 90
+6.8%
Conversion, latest week
4.0%
Market size, estimated
$178Ka year
Peak month
January1.6× the quietest month
Top search term
card organizer176K searches a year

02 · Price

A sale here is worth $23.62.

Listings sell for $23.62 on average, from $7.45 to $49.52. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $23.62 that is $0 to $2K a year per listing.

Average price
$23.62inside the $15 to $100 sweet spot
Price range
$7.45–$49.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #423 within Collectible Display & Storage. It carries 4,862 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
7.3%
Average rank
#423in Collectible Display & Storage
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
4,862per listing
Listings tracked
56

04 · Newcomers

9 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
9Amazon's first-year sales bar
Average brand age
35 months

Products

Top Card Organizer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

42 rising

Sellers

57

Top-5 brand share

37%

Top 20: 81%

Top-5 click share

34%

Top 20: 70%

Open market

59%

  • Brand 18%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 65%

Demand

Card Organizer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.6×

Search terms

Top Card Organizer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • card organizer176K/yr
  • card organizers6K/yr
  • cards organizer5K/yr

Reviews and returns

What reviews say buyers love and hate about Card Organizer

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Tiny bit too small”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Card Organizer questions

Answered from the same tracked data.