Card

Shoppers searched for this 4.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.

Searches, last 12 months

4.3M

Growth, 90 days vs prior 90

-2.2%

Conversion, latest week

6.2%

Market size, estimated

$2.6Ma year

Peak month

December3.3× the quietest month

Top search term

cards1.2M searches a year

Listings sell for $10.04 on average, from $3.62 to $29.26. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 5,000 to 6,000 of them. At $10.04 that is $50K to $60K a year per listing.

Average price

$10.04under the $15 to $100 sweet spot

Price range

$3.62–$29.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

5,000–6,000

Revenue per listing a year

$50K–$60K

Returns

0.7%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #42 within Standard Playing Card Decks. It carries 5,707 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#42in Standard Playing Card Decks

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

5,707per listing

Listings tracked

18

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months