Captain Spaulding

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months

54K

Growth, 90 days vs prior 90

+4.4%

Conversion, latest week

1.1%

Market size, estimated

$14Ka year

Peak month

October9.9× the quietest month

Top search term

captain spaulding32K searches a year

Listings sell for $22.91 on average, from $9.65 to $52.49. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $22.91 that is $2K to $6K a year per listing.

Average price

$22.91inside the $15 to $100 sweet spot

Price range

$9.65–$52.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

1.5%of orders · Amazon United States median 2.1%

55% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #17,284 within Statues, Bobbleheads & Busts. It carries 126 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

82%

Out of stock, average day

3.9%

Average rank

#17,284in Statues, Bobbleheads & Busts

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

126per listing

Listings tracked

22

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months