Butterfly Craft
FailShoppers spend an estimated $72K a year here, so Butterfly Craft is a Fail.
- Flapen Score
- 48 / 100Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 4648
- Market size
- $72K/yr183K searches / yr
- 90-day growth
- -6.8%search demand this quarter
- Competition
- 41%top-5 click share · 39 brands · 56 sellers
Flapen Score
Butterfly Craft against its category
The dotted line is the Toys & Games average. Past it, Butterfly Craft is stronger. Inside it, weaker.
Market
The Butterfly Craft market on Amazon at a glance
Shoppers on Amazon United States searched for Butterfly Craft 183K times last year and spent an estimated $72K. The top 5 brands take 47% of clicks. Demand peaks in Mar–Apr. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.
- Searches, last 12 months
- 183K
- Growth, 90 days vs prior 90
- -6.8%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $72Ka year
- Peak month
- March3.8× the quietest month
- Top search term
- butterfly craft31K searches a year
02 · Price
A sale here is worth $11.21.
Listings sell for $11.21 on average, from $4.00 to $27.70. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $11.21 that is $1K to $3K a year per listing.
- Average price
- $11.21under the $15 to $100 sweet spot
- Price range
- $4.00–$27.70
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #511 within Dollhouse Accessories. It carries 1,444 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 3.3%
- Average rank
- #511in Dollhouse Accessories
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 1,444per listing
- Listings tracked
- 44
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Butterfly Craft products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
60Pcs Mini Resin Butterflies Miniature Dollhouse Accessories Tiny Butterflies for Crafts Mini Resin Animals Figurines for DIY Fairy Garden Dollhouse Micro Landscaping Decoration
- Price
- $4.99
- Rating
- 4.5/5
- Reviews
- 868
- Age
- 2y ago

OPSEAM Butterfly Wall Decor 24/48 PCS 3D Butterflies Stickers for Party Decorations with Magnets(Colorful 24)
- Price
- $6.67
- Rating
- 4.7/5
- Reviews
- 5,020
- Age
- 4y ago

SAOROPEB 3D Butterfly Wall Decor - 48 Pcs 4 Styles 3 Sizes Gold Butterfly Decorations for Birthday & Party Celebrations Removable Stickers
- Price
- $6.37
- Rating
- 4.6/5
- Reviews
- 24,194
- Age
- 5y ago

SAOROPEB 3D Butterfly Wall Decor 24 Pcs Double Layer Butterfly Decorations for Party Decorations Locker Decor Refrigerator Decal Reusable (Colorful)
- Price
- $5.63
- Rating
- 4.7/5
- Reviews
- 1,590
- Age
- 2y ago

60 Pcs Butterflies for Crafts Organza Fabric Butterfly Appliques Colorful 3D Lace Butterfly 2 Layers Wall Decoration for DIY Wedding Party Decoration Clothes Ornament Home Decor 10 Styles
- Price
- $7.08
- Rating
- 4.6/5
- Reviews
- 183
- Age
- 2y ago
Trending
estimated 90-day click momentum
SmilerSmile 12pcs Plastic Butterflies Toy Butterfly Action Figures Art Decoration Removable Reusable for Cake Topper (Butterfly)
- Price
- $8.47
- Rating
- 4.7/5
- Reviews
- 49
- Age
- 4y ago

100PCS Beautiful Mini Butterflies for Crafts Heads Organza Butterfly Set
- Price
- $7.97
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 1y ago

Miniature Micro Resin Ladybug Butterfly Bee Set Dollhouse Miniature Flatback Cabochon Bugs for Spring Fairy Garden Terrarium Scrapbook Nail Art Mini Micro Landscaping Decoration (32 PCS)
- Price
- $9.91
- Rating
- 4.5/5
- Reviews
- 74
- Age
- 1y ago

WLLHYF 200 Pcs Mini Resin Butterflies Tiny Butterfly Figurines for Crafts DIY Fairy Garden Dollhouse Micro Landscaping Decoration Nail Charms
- Price
- $6.88
- Rating
- 4.3/5
- Reviews
- 25
- Age
- 11mo ago

SAOROPEB 3D Butterfly Wall Decor 24 Pcs Double Layer Butterfly Decorations for Party Decorations Locker Decor Refrigerator Decal Reusable (Colorful)
- Price
- $5.63
- Rating
- 4.7/5
- Reviews
- 1,590
- Age
- 2y ago
Newest
by launch date
WLLHYF 200 Pcs Mini Resin Butterflies Tiny Butterfly Figurines for Crafts DIY Fairy Garden Dollhouse Micro Landscaping Decoration Nail Charms
- Price
- $6.88
- Rating
- 4.3/5
- Reviews
- 25
- Age
- 11mo ago

GGSTDDUP 200 Pcs Mini Resin Butterflies Random Tiny Butterflies Miniature Animal Figurines for DIY Cake Decoration Ornaments Crafts Moss Landscape
- Price
- $6.47
- Rating
- 4.7/5
- Reviews
- 23
- Age
- 1y ago

100PCS Beautiful Mini Butterflies for Crafts Heads Organza Butterfly Set
- Price
- $7.97
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 1y ago

Miniature Micro Resin Ladybug Butterfly Bee Set Dollhouse Miniature Flatback Cabochon Bugs for Spring Fairy Garden Terrarium Scrapbook Nail Art Mini Micro Landscaping Decoration (32 PCS)
- Price
- $9.91
- Rating
- 4.5/5
- Reviews
- 74
- Age
- 1y ago

Winlyn 24 Sets Butterfly Craft Kits DIY 3D Rainbow Butterfly Ornaments Decorations Art Set Foam Stickers Arts and Crafts for Kids Spring Summer Camping Party Classroom Activities Art Project
- Price
- $19.59
- Rating
- 4.9/5
- Reviews
- 40
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
39 falling
Sellers
56
Est. top-5 brand share
47%
Top 20: 79%
Est. top-5 click share
41%
Top 20: 75%
Open market
49%
- QUPIVA15%
- SAOROPEB13%
- Opseam10%
- salbsever5%
- LET'S RESIN4%
- LUSTRIB4%
Demand
Butterfly Craft search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr · busiest ÷ quietest = 3.8×
Search terms
Top Butterfly Craft search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- butterfly craft31K/yr
- mini butterflies20K/yr
- craft butterflies15K/yr
- plastic butterflies14K/yr
- butterfly crafts12K/yr
- realistic butterflies11K/yr
- small butterflies for crafts11K/yr
- fake butterfly11K/yr
- small butterflies9K/yr
- butterfly trinkets8K/yr
Reviews and returns
What reviews say buyers love and hate about Butterfly Craft
We read the reviews and the return reasons for every product selling here.
“Smaller than expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Butterfly Craft questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








